Lids

But as far as like stores go, That's a lot of retail space.

And just to give some comparison here, we know that Lids is owned by Fanatics, and Fanatics is using Lids to sell their Topps cards, right? So there's 1,250, give or take, Lids stores throughout the U.S.

And then if we talk about GameStop, GameStop has 2,700, give or take, U.S. locations, right? So there's a lot more GameStops than there are Dick's Sporting Goods and Foot Locker and Champs and all the other entities that it owns.

But...