Leonardo.ai

Right.

So to create the visual anchor, the material points to Leonardo AI, which is another free image generator.

But the settings used here are absolutely critical.

Yeah.

So the fix was it wasn't like to negotiate a better price with OpenAI or Anthropic.

They had to rebuild their stack, and they used their Leonardo AI acquisition, which gives them routing, LLM routing, And they cut the cost of AI by like 90%.

And so that slowed them down.

They had to do the pivot.