[laughs]

... and YouTube.

That's such a common like, "How'd you find out about being a donor?" "Oh, I saw a video on TikTok." [laughs] Um, and they are pretty informed for the most part, but there's, you know, there's nuances that, that other people don't know about, um, when you just see something on a video.

And so there's, um, real-life scenarios too that we can talk about, um, and share with them, you know, about, uh, you know, donors that we've gotten to know or, uh, donor-conceived people that have come forward and we've talked to, and so we're able to share with them, "What if this happens? What if that happens?" And so just really be able to walk alongside them, um, from a more personal perspective about, um, this whole process that they're looking into to doing.

Mm-hmm

... instructed, is getting their lab... 'Cause you know, all of these, most of these intended parents, a lot of them have already gone through a lot of losses or setbacks or disappointments and so then they come to the place where they're ready, they've grieved and they're ready t- you know, to move on to this option.

You know, it's just, it's a very, um, sensitive thing.

And so for them to have trust in the donor, I think it's really important that the... 'Cause, 'cause you know, you think about, you know, women that have gone through the retrievals and h- they don't have control, you know, in this journey.