K
Kelley Brooks Simoneaux
Attorney at law
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Sep 10, 2026
480. Your Story Is Your Firm's Best Marketing Asset — Here's the Proof | Kelley Simoneaux, The Spinal Cord Injury Law Firm
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8:35Chris DreyerHOST
So when you started thinking about starting your own practice, like where, you know, the trade name, the domain, like how you're going to get your first clients, like what are all these thoughts that you had and how did you think about them?

Kelley SimoneauxGUEST
The approach I took is definitely not for everyone because when I decided on my name, I decided very specifically on the scope of my practice.

Kelley SimoneauxGUEST
You know, I wasn't going to be handling, you know, cases that were super outside of that realm of helping people with spinal cord injuries or spinal injuries.

Kelley SimoneauxGUEST
There's some variations, but I kind of had to know when I decided to go on that path that I was setting myself on somewhat of a niche.
5 MINS LATER