In case anyone is listening and they're not quite convinced that hosting a summit or bundle is, you know, worth the work [laughs] why should I host my own summit or bundle? Like, is it the right call for my business model? Maybe is it the right call for my niche? So many of the participants who signed up, like the claimers for the Creator Collab Bundle, some of their feedback was based on, like, "I don't know if collaborations is even gonna work for my niche." So what would you say to that? Like, how would you know?

I can start.

There's a million ways to get to the same goal, and if you've done a collaboration once and it didn't work, it doesn't mean it doesn't work, right? It just may not have been the right audience or the right people or things like that.

You don't have to do collaborations, but they are a really great way to expand your audience.

And if you're paying attention to big Fortune 500 companies, they're collaborating all the time.

It is such a good, creative, and clever and smart way to use your marketing and your marketing money to reach far, far, far more people.

It may not work the first time.

Any other advice for sponsorships?

[laughs]

I also think it's really easy to get stuck in a process of constantly recreating, and starting from scratch, and doing it again and again and again, trying to, like, appeal to every different audience.

But if you, like, are standing really solidly in your brand and you know what you're selling, you really can attract the people in that audience who relate to what you're doing and who need what you have.

And so I think it's important not to just be a record that just keeps going, but also it's super-duper important to make sure you're not just starting over again and again and again.

'Cause so many entrepreneurs are just stuck, because every time they get out there and start marketing, they're starting from ground zero every single time, and it's so hard to build a good audience.

It's so hard to build your product and, uh, s- establish your brand when you're starting from ground zero every time.

It's, it's a great way to say, "Sucks," so that's like a really basic thing to kind of just pay attention to.

So how do you all do that for your own collaborations? Whether we're talking about being the host or being the participant, you know, what's, what's a way that you're making sure that everyone is winning?