K2 Sports

I mean, we, we were like the, the first level of people had been sponsored for this stuff for maybe like five years.

Uh, and I got clothing sponsored, and the mountain sponsored me, and I got I think free stuff from K2 Skis, but none of it was paid.

Uh, you know-

Yeah

All right, so before we hop into how amazing and unreal the new K2 Mindbender collection is, I think for the audience, we need to do some introductions.

So, um, who are you? Where are you from? How did you end up at K2? Jed, let's start with you, bro.

Yeah.

Um, I'm Jed Yeiser.

I've been at K2 for 16 years, sort of bouncing around between starting in, uh, as a design engineer, moving into more sort of managing the, the R&D process, and now, um, sort of focusing more on research, but, but always sort of very, very involved with, with ski design, with ski technology.

Um, I've been skiing since I was two, I think, and grew up ski racing, bugging all of my coaches and techs about how skis are made and why, why are we mounting here? Um, so it, it just sort of feels very, very fitting that I, I ended up where I am, um, now.

And, uh, yeah, it's, it's been a great adventure for the last 16 years, so.

Dude, so, um, last week when we ta- chatted briefly, my wife-

So when, when I had line skis and I was in my, like, So when was this? Let me just get this timeframe.

It was, so around in 2006, I sold line skis to K2.

And this is when they were still on Vashon Island.

They left like within a year after.

My first trip to meet them in person was, and spend some time at their place, was on Vashon Island.

And the president of the company, Robert Markovich, and then their engineer, Paul, He said, hey, can you come into our office? I just want to meet with you about something.

And like, this is my first day being at K2.

And they're like, they pull out this old Wrigley Flexon boot, you know, the old black and yellow version.