Jorge Ania
Sales Director at Studio DC (STUDIO DC | Concept & Design) in Almazora, Castellón, Spain, specializing in high-resolution digital surface designs for ceramic, porcelain, stone, and wood panels.
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Sep 11, 2026
Elena KnightHOST
Can you tell that story? Can you sort of give us a bit more information on that?
Jorge AniaGUEST
Yes, we are setting more companies in the board sector and also in areas such as aluminium, SPC, PVC, starting to adopt the digital printing.
Jorge AniaGUEST
Companies are moving beyond the traditional booth designs and introducing marbles, stones, concrete, or many other decorative graphics.
Jorge AniaGUEST
In my opinion, Chronospan is the one of the companies showing this change most clearly.
Jorge AniaGUEST
Its Rocco collection is a very contemporary and highly decorative It demonstrates that the digital technology is not only about the printing a realistic image.
8 MINS LATER
Elena KnightHOST
So what do you think needs to happen for digital to grow in wood panels, for example?