John David Mann

Yeah.

He wrote a book with John David Mann called Mastering Fear, and it draws on his time in some of the most objectively terrifying situations a human can endure.

Like combat zones.

Combat zones, high altitude jumps, hostage rescues.

Bob is an author and co-author of numerous books on sales, influence, referrals, and human relationship with more than 2 million copies sold worldwide.

His international bestseller, The Go-Giver, which I happen to have right here, co-authored by John David Mann, has sold over 1.5 million copies, been translated into 30 languages, and helped create a global movement around a deceptively simple idea.

Shifting one's

focus from getting to giving is not only a nice way to live life, but a financially profitable way as well.

And The book that you're referring to is my first not legal industry specific book, and that's called Truth, Lies, Mistakes, or Bullshit, What's Driving Your Business? And it's really, it's a business parable.

I co-authored it with a great guy named John David Mann.

John David Mann has co-authored some amazing business parables.

And we're really proud of the book.

It's fun to read.

And I read the book and I just think it's fantastic.

It's kind of if you combine the Go-Giver by co-authored by Bob Berg and John David Mann.

your book one for all and Mo's book, I think you have a perfect kind of, you know, tactical, you know, the, the go-giver gives you the principles, you know, but it's written like a novel fable, whatever parable, I don't know what the genre is called, but, but it was like the way Mo's book gives to grow is about kind of the mindset piece that is so different than doing work.

versus winning the business.

But beyond Story Power Marketing by Tom Ruich, I love the Go-Giver series.

Bob Berg, John David Mann, those are great books.

They are parables, written as parables.

And If for no other reason, the whole mindset and philosophy behind the Go-Giver is critical, and I'm a big believer in being a Go-Giver.

of the art of persuasion.

He Bob is a great sales guy.

His co-writer, who really was the writer of the books, is John David Mann, who also is a fantastic guy.

But so the underlying philosophy of the go givers is great.

It's absolutely life-changing.

Number six is The Go-Giver by Bob Berg and John David Mann.

This is a powerful, very fun, short parable about the power of generosity.

It's one of my favorite books ever, and I know that you'll love it as well.