And what are some of the other dynamics that you want to consider if you're an investor who's heavily weighted in other industries like the more popular categories and hasn't really looked at this as an asset class or an investment?

Yeah, and that was a big reason why we started Southview and the Southview Timberland Fund is For my 10 years, decade in wealth management, there was never an opportunity to access this asset class directly.

I mean, and you're seeing today, JP Morgan, for example, they just bought a Timberland investment manager called Campbell Global just in the last couple of years.

You can look it up.

they're recommending anywhere from 2% to 5% of an investor's portfolio to be in Timberland.

And so for the individuals who aren't with the JP Morgan private bank, where you need 10 million plus of assets, that's where Southview comes in, is we can help these high net worth accredited investors kind of below that threshold to get them that direct access, which really helps a portfolio with... you know, volatility, true diversification, it's uncorrelated from the stock market, not tied to corporate earnings.

And that was, you know, a big reason why we launched Southview.

yeah buy low yeah or buy right