Impulse purchase

It is a pumpkin espresso martini from a bottle from Trader Joe's.

Impulse Buy.

Delicious.

Yeah.

And not all now buys are equal.

You can sort impulse purchases into a few buckets.

First, reminded impulse.

You see batteries at checkout and realize you're out at home.

Yeah.

So are you buying everything for the second one, too? Are you impulse shopping for the baby? Yeah.

No, I'm not, actually, at all.

Whether it's a boy or a girl, it's going to be in newborn clothes for two seconds.

from day three.

Because I waited so late in life.

And if they have an impulse shopping problem, it comes from those first days of life, where I'm like, you know what? It's been a few hours.

Let's change your outfit.

As a matter of fact, if you want to participate, 844-254-9232.

Talking about impulse buys.

Man, as I hear Chloe talking about her story, which we're about to give you here in a second, I want you to think about your impulse buys, things that you've purchased that you're like, man, this is going to change my life, and

I'm going to use this every single day.

And there's no shame in the game.

my wife's listening right now.

Obie, Chloe, and Slater.

Obie, Chloe, Slater, K92.3. We're talking about impulse buys.

All right, so...

You know, this, as we get towards the holiday shopping season, I was seeing this, that, you know, impulse buys.

You ever do impulse buys? No, I'm pretty good about that.

Yeah, I do sometimes.

I try not to.

And now you can just order that online.

That's what's made online buying so good.

And now the impulse buys can become more with the online ability, just buying stuff.

End of, end of story.

That's where impulse purchases can take place.

When you're scrolling through, just looking all the time, there's nothing wrong with looking, but if you're then adding to cart and then you're purchasing all these clothes, but you're not quite sure how you're going to wear them or how you're going to put them together with something or if it's actually going to go with anything, you're fueling your own behavior.

And therefore, it's like this vicious cycle that you can't get out of.