Horst Schulze

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Up next, a story by Horst Schulze, who is the co-founder of the Ritz-Carlton Hotel and knows more about customers, customer service, and how to really take care of business when it comes to taking care of customers.

Nobody, nobody is better.

Here's Horst to tell the story about what he taught a bank about its own customer service.

I said that bank is a poor bank.

And a thanks to Greg Hengler for the production and editing on the storytelling.

And a special thanks to Horst Schulze for sharing his wisdom with us.

Excellence Wins, A No-Nonsense Guide to Becoming the Best in a World of Compromise is his book.