Harvey Whitehouse

I like that stuff a lot.

Yeah, or even, I mean, things that anthropologists like Harvey Whitehouse have been working on, where he expands on the...

I mean, he actually thinks that there are human universals in terms of morality, but his list is much more expansive than moral foundations.

Yeah, I mean, I agree.

He was using it well before they came up with the term mnemonic theory.

And a person famous for developing the idea of mnemonic and cognitive theory is Harvey Whitehouse.

He's a British or an English.

social anthropologist, but he's very interesting because he's a cognitive scientist of religion.

We want to be inspired by our festivals because they are mnemonics or they're supposed to be mnemonics.

And we want the mnemonics to work.

So White House shows, and he writes the following.

I'm going to quote you what he writes.

Can you tell me what you mean by that?

Identity fusion is the phenomenon that motivated me to do my PhD at Oxford because one of my colleagues there, he worked for a long time, Harvey Whitehouse, an anthropologist, he worked for a long time in understanding extreme forms of group bonding and group cohesion.

And identity fusion is something that is often conflated with group identification, although they are very distinct phenomena.

So group identification, most of, most of us are much more familiar with that because most of us identify with some kind of group, whether it's, um, some kind of hobby community, perhaps even a football club, or perhaps even our workplace.