Lee and his product development partner Hal Sperlich came up with the Ford Fiesta.
S
speaker_0HOST
20:43
It was reliable, cheap to make, and aimed directly at the growing demand for smaller, more efficient cars.
S
speaker_0HOST
20:50
Lee even worked out a deal with Honda that would allow Ford to use Honda engines and transmissions.
We value your privacy
We use cookies to understand how you use our platform and to improve your experience. Click “Accept All” to consent, or “Decline non-essential” to opt out of non-essential cookies. Read our Privacy Policy.