Great by Choice
Book by James C. Collins
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Search complete. 7 mentions across 7 episodes found for "Great by Choice".
Oct 30, 2026
Luke CarlsonHOST
and make the leap to becoming empirically great, and how do you sustain that greatness? He writes a book called How the Mighty Fall.
Luke CarlsonHOST
He writes a book called Great by Choice.
Luke CarlsonHOST
He does an update of Beyond Entrepreneurship.
Luke CarlsonHOST
That is a wonderful book, Beyond Entrepreneurship 2.0. And so for the last, I think, 13 years, he does research for this book.
Luke CarlsonHOST
Titles that you've heard about, Beyond Entrepreneurship.
Luke CarlsonHOST
Built to Last, Good to Great, How the Mighty Fall, Great by Choice, a wonderfully prolific author.
Luke CarlsonHOST
He's asked this question, you know, after he publishes the majority's books, he's asked the question, what's the most important discovery that you and your research teams have made across, you know, the last 30 years of research and writing? And he says, well, that's easy.
Luke CarlsonHOST
The principle, the discovery is called first two principles.
Steven DossouGUEST
That's a very interesting question, Jonathan.
Steven DossouGUEST
There are so many things, but I think on this part, I would really agree with the words of Jim Collins, the author of Good to Great, Built to Last, and Great by Choice.
Steven DossouGUEST
So Jim Collins basically spent over two decades researching some of the top leaders in the world, what makes some of the organizations great, and what those leaders were before and after the transition into great companies.
Steven DossouGUEST
And I think I would agree with him when he said that one thing, one trait that these leaders have in common is really the ability to adapt.
James ShawHOST
We fill it quick by doing the boring things.
James ShawHOST
There's a book by Jim Collins called Great by Choice.
James ShawHOST
And in that book, Jim says, the next big thing just might be the big thing you already have.
James ShawHOST
See, if we're looking to fill our pipeline, how many of you would like more leads in the pipeline? You want more leads in the pipeline? Put it in the chat.
Pete CafarchioHOST
He wrote Good to Great.
Pete CafarchioHOST
He also wrote a book called Great by Choice.
Pete CafarchioHOST
And one of the main points in there was if you're going to make a move, take a disciplined approach.
Pete CafarchioHOST
That's the theme of the book is discipline wins out in the long run.
Patty AnnexstadHOST
Mm-hmm
Marco ClarkGUEST
... and Great by Choice, um, but also wrote a great book called The 360 Degree Leader, and, and that book says just lead from wherever you are.
Patty AnnexstadHOST
Mm-hmm.
Marco ClarkGUEST
It doesn't matter what your position is.
Shawn BusseGUEST
I love this kind of idea, too, like how we write these narratives to kind of fit our worldview or our bias, you know.
Shawn BusseGUEST
And you made me think of there's a story in Great by Choice by Jim Collins called The 20 Mile March.
Shawn BusseGUEST
And in it, he's advocating for this idea of essentially slow and steady wins the race.
Shawn BusseGUEST
Right.