George Gallup

I mean, that's the way you prove to everybody you're accurate, but the whole point is to actually study and report on what Americans think so they can be better served.

That's the George Gallup vision.

That's the thing that nobody believes in anymore.

And this is like Republicans want to ignore this stuff so they can still run on open borders and f- you know, free trade and all this other stuff that has failed Americans, in my opinion.

It's started.

Mark Mitchell, um, I'm gonna have you back on to go through this more.

Talk to me about, real quickly about this philosophy of George Gallup and you, to talk about where people are and the trends of where they're going.

That's been kind of dumped aside for these horse race, all these horse race polls, sir.

Like most of these things are perfect.

Like think about the polling example, right? Like, oh, well, George Gallup used to send people out to knock on doors.

Then it became a little more efficient once more Americans had phones to do that on the phone, right? Like that seems just like that's harmless.

It's not like malign.

Nine in ten Americans believe there's widespread corruption within the US government.

A new Gallup poll, you know, the George Gallup organization.

The Gallup polling people found that nearly 90% of Americans now believe there is widespread corruption, that's the turn of phrase used, within the US government according to a recent poll.

The data came from the Gallup Poll, and it was, uh, published on Wednesday.

The election of 1936 signaled a major shift in the field of political polling.

George Gallup was a young 35-year-old PhD with a keen interest in a developing area of statistics around public opinion.

But he didn't apply that interest to politics, not at first.

His origins were in the ad world.

And he did it not by sending out and counting 10 million postcards, but by interviewing a mere 50,000 Americans.

His success and Literary Digest's resounding failure catapulted Gallup to national fame, and the newspapers, eager to have something to report on that felt more like science and less like icky gambling, gobbled up his weekly predictions and reports, beginning the trend of reporting poll results as breaking news.

This was also the end of the presidential gambling markets, which fell to the wayside partially because of increased interest in the more scientific, official-sounding opinion polls of George Gallup, and also because horse racing became more popular around this time.

Instead of having to wait for years to bet on the outcome of elections, people who enjoy the thrill of betting and had the money to do so could go to the horse races and bet on a dozen races in one day.

The global analytics firm does have a namesake, but he wasn't French.

Iowa-born journalist George Gallup founded the American Institute of Public Opinion, the precursor to Gallup, in 1935.

His first major success came three years earlier when Gallup correctly predicted in the first scientific political survey ever conducted that his mother-in-law would win Secretary of State in Iowa.

Later, Stephen wonders when in American history the direction of the country would have polled at 10 across the board.

Unfortunately, George Gallup wasn't on the scene in 1776, so we don't have relevant data from the country's origin.

And Gallup only began polling American satisfaction with the direction of the United States in 1979.

However, the institute does have data on presidential job approval going back to President Harry Truman in 1945.

They're no longer characterized by truth as they were at one time in the past.

They are simply drifting along with the surrounding culture and are mostly indistinguishable from it, which of course is exactly what George Gallup has been telling us for years in the Gallup polls when they deal with matters of religion.

The symptoms are all there.

The decline is apparent.

Selznick had reason to believe audiences might still be interested in her.

George Gallup's Audience Research Institute had been polling moviegoers, and the results suggested that despite the failure of the previous few years and her disappearance from the screen, Temple still had drawing power.

So Selznick decided to bet on it.

He signed Temple to a four-year personal contract.