George Atallah

what they do, how they function, and what leverage they have.

To answer these and other questions, we are joined by George Atallah, who is Assistant Executive Director of External Affairs for the NFL Players Association from 2009 to 2025.

During his tenure at the NFLPA, George helped the union navigate the highest profile issues involving the 2011 NFL lockout to the 2020 collective bargaining agreement.

After leaving the NFLPA, he launched Somebody, a strategic advisory firm that involves business, sports, and entertainment.

Then those gains were, you know, health and safety gains, bigger share of revenues, better surfaces, better benefits, greater advancements for former players.

I mean, the list, you know, again, looking back, we're pretty proud of our track record of how exponentially better the lives of NFL players and their families are given that leadership team and the institution that we had.

We're talking with George Atallah, former Assistant Executive Director of External Affairs for the NFL Players Association.

The NFLPA has a larger membership pool than respective unions in other sports, and you have members who obviously are all-stars, all-pros, commanding tens of millions of dollars per season with guaranteed contracts, but you also have practice squad players as part of your unit as well.