Gabe Whaley

It's funny.

I had this exact, basically the almost exact same conversation with Gabe Whaley who runs Mischief.

Yeah.

And he's like, the drop stopped serving us.

It was no longer...

So the thing that- It's

so funny that you mentioned Gabe Whaley, because he's actually responsible for indirectly for me and us kind of pulling back in some way in those ways, because after the deal closed, one of the things I tried to do was catch up with people that I really look up to.

And Gabe to me is a generational talent.

[upbeat music]

Hey, I'm Gabe Whaley, founder/CEO of MSCHF.

You're on Behind the Brand with Bryan Elliott.

[upbeat music]