Fitness

don't, you know, all of that.

So like for people where Fitness Plus is the right tool or News Plus is the right tool or, you know, I know like tool sort of sounds like work.

But, you know, when it comes to entertainment, if Apple TV Plus is the right tool, then those things like I'm still mad.

I think you and I, I know you and I have had this conversation about Apple and their ridiculous naming standards now.

Yeah.

And yeah, that bit.

So like those pieces, like I think Fitness Plus is super great for people for whom it's the right thing.

Like I don't want to go to the gym, but I can sit in my living room and do yoga or whatever.

and share some of that.

And one of those is what to use to stay in shape, John, the Apple Fitness, because you and Kyle both have Apple Watches, or the Strava app, which you've been encouraging me to try out.

Yeah, no, I really wanted you because, honestly, I've had months where it's kicked my butt in a good way.

And so I thought, hey, this would be a great motivation because I know your butterfly swim needs improvement.

Now, in my experience, I did try using the fitness.

It's great.

If you can follow those videos, they're actually really good for the Apple Fitness.

And honestly, there's nothing wrong with doing both if you can afford it.

We've now, like, we're in a world where Apple is slowly adding ads to more things.

I could 100% see ads in Fitness+, which there's not right now, but I'm like, I'm sure there are 1,000 fitness products, like physical things.

Like imagine you see a workout in Fitness+ that uses exercise bands, and then there's an ad right underneath it to buy it.

I feel like we are not far from that.

I feel like that's a very-

And it does, I think, beg the question, where else will Apple put ads in the future? I think Apple Music is a prime place.

They could very easily go to the Spotify model where it's free with ads or you pay for premium.

Fitness+ seems like they could surely put stuff there, and Podcasts too, and that would be like...

...

Apple One and all this, you know, Apple Fitness+, some were bigger hits-

It's still a, um-

... than others.

So we started seeing this come into fitness last year.

Couple of notable examples.

Apple Fitness on an Apple Watch has given you the ability to pause your rigs.

So if you want to say, you know what, I don't really want to meet my step goal and my move goal for a week because maybe I'm on vacation, maybe I got injured, that's okay.

You could intentionally pause for a period of time or for a particular rest day.

Look, Spotify is losing ground to Apple Music on the iOS ecosystem.

There's no question about it because one subscription just went up today, but it's still for under $40 a month.

You get Apple News, Apple Music, Apple Fitness, kind of all the things in one.

Hi, I'm Alex and in 2021 I had a hit running podcast.

Originally from Oxford, Alex Regan's hilarious running commentary, get it, on the highs and lows of running has done super well in the Apple Fitness podcast charts.

I'd lost 30 pounds before I'd turned 30.

You're 15 stone 13! 15 stone 13! Oh my god!

Hi, I'm Alex and in 2021 I had a hit running podcast.

Originally from Oxford, Alex Regan's hilarious running commentary, get it, on the highs and lows of running has done super well in the Apple Fitness podcast charts.

I'd lost 30 pounds before I'd turned 30.

You're 15 stone 13! 15 stone 13!