Filter bubble

but, you know it, it, th- something that, you know, I started, I talked about in the book, we went from social, local, crowd, cloud, and I remember talking about going from search to suggest, which was sort of the, you know, just leaning into not gen AI, but AI at the moment, and what algorithms meant.

And guy came out a few years later with a book called Filter Bubble, and I was like, "Wow." I remember being at a TED Talk, and, you know, this fact that we're in these filters.

And all of a sudden, it goes to-

Yeah