Fantasy Bra

But it was Kylie Jenner

in that fantasy bra.

Unbelievable.

What on earth? Do you know how much that's worth, by the way? 50 million.

Air is it Air

is that sorry I just saw that and I thought that was a spider just picking him up and carrying him about and like you're wearing a 50 million dollar bra I did think someone looked like they were going to turn

around and try and like kind of stop that from happening because he might have like clung to one of the clasps of the diamonds yeah he started trying to touch it yeah I didn't notice that 50 million dollar bra the weight of that the fantasy bra it was absolutely stunning I had literal goosebumps watching it yeah she looked amazing I felt pure proud of her as well and I know she's a nipple baby I get it but she's she's done stuff on her own as well yeah and we've watched her growing up so it's like you have that really weird like parasocial thing yep with the Kardashian-Jenners but do you actually remember I don't know if you were a big Kardashian fan right like keeping up with original yeah original when the kids were young yeah and they were doing chores and all that kind of stuff and Bruce was on the scene and all that do you remember the scene where Kylie had come through with the book and she wanted to show her mum her book that she'd made right and Kendall had just done like some kind of model casting and she'd come through and she was like mum check out my book and she was like two seconds like I'm doing something with Kendall and she was like The two of them then start bickering and they're like, you're always doing stuff with her and it's always about her.

And she's like, well, I'm trying to be a model.

While it has a 75.5 carat yellow diamond and 4,400 other diamonds, its most important feature was attention, with the fashion show regaining the cultural relevance it lost almost a decade ago.

The fantasy bra is symbolic of this renaissance, a gimmick that began 30 years ago but retired in 2018.

The bra returned this year as the most expensive one in the brand's history, and the internet couldn't stop talking about it, specifically the choice of Kylie as the model.

It's been quite a comeback for Victoria's Secret.

It was only gold and diamonds and it weighs nearly four pounds.

It took over a thousand hours of work and more than 15 people to put it together and $50 million.

I mean, you said it's more expensive than the previous one, but it blew it out of the water because the previous record was $15 million from the year 2000, and it mogs the last Fantasy Bra in 2018, which cost only $1 million.

The reason why it was noteworthy, not only did the Fantasy Bra come back after a hiatus, but also it broke from the typical tradition of who got to wear the Fantasy Bra.

Did y'all know? Sienna, you might have seen this in the news.

Jacob and company created that $50 million Victoria's Secret fantasy bra that Kylie was wearing.

How many diamonds were in this fantasy bra?

I wish I would have known that.

Yes.