So

there is actually a chemical reaction in the body, both for the presenter and the audience, when it's presentation time and when ideas are shared.

Understanding that is really the first step.

The second step is understanding the damage that slide-dependent culture has actually created.

And then once we have that foundation set, then we can start to build on it.

And so the four pillars are understanding your audience, knowing them deeply inside and out as people, not as the avatars like we talked about, But as real humans with needs and wants and beliefs inside and outside of work, understanding what their motivational posture is, especially relative to your idea.

And then once we have a clear understanding of the audience, we move on to the second pillar, which is crafting a story.

Blah, blah, blah.

Why not just start your own business?

Yeah.

Yeah, no, a hundred percent.

And I think that, that, you know, was a crossroads that, that I was at.

I mean, I would say that, you know, kind of, it wasn't really a question that you were asking, but to answer the first part of that, you know, one thing that I think I've done a good job in my professional career and that I, when I talk to younger people, I'm getting to the point where I'm like, I'm calling people younger people than me now.

But, you know, is to never say no to start.

Always say, tell me more.

What did those first six months teach you about crisis management and consumer trust? And how were you able to build that trust and maintain that trust to keep your business operations consistent and flowing?

So let's just have you take the stage and Tell people your story of what happened and how you are, where you are, and what they need to do to make sure that they can maybe avoid the stroke outcome that you and so many others have experienced.

Right, right.

Well, my story, actually doing what I love to do, out in the middle of a softball field at Saline High School with a bunch of young ladies who want to play outfield.

And you guys know, like, sometime on fields, the outfield's not level.

Kind of feels like there's a bunch of bumps.

And I started walking around.

Remember, at this point, I felt nothing.

What can you tell people that they can carry with them from from your

Medical care.

And literally being able to survive.

That's what we're talking about here.

Access to internet, access to being able to have phone service.

And many have described this system as kind of poverty traps for disabled people, kind of preventing us from really growing in ways that, that we should be able to grow and, and flourish.

Um, and some of the challenges that come, um, in with that, uh, you know, employment is very difficult for people with disabilities for a number of reasons, accessibility and accommodations being one, um, Ableism and discrimination being another and just the challenges that folks with disabilities experience trying to become gainfully employed, especially if you have pretty significant disabilities.

The belief that disabled people can't do what folks without disabilities are able to do is something that creeps into employers' minds.

So where is the political fight now, or what's the next one for you? Is it just kind of like rearguard action, trying to preserve what has been gained against this administration's kind of approach to it, or is there something else?