Elastic Path
Elastic Path is purpose-built for B2B commerce, meeting the needs of manufacturers, distributors, and wholesalers. The intelligent commerce platform removes the traditional tradeoffs of modernization, combining enterprise-grade B2B workflows with rapid time-to-market, flexible catalog management, and API-first architecture. Elastic Path helps growing businesses create and scale buying experiences that fit their unique business models. Trusted by brands around the world, Elastic Path delivers the technology, expertise, and partnership needed to power modern B2B commerce without compromise. Learn more at www.elasticpath.com.www.elasticpath.com
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Search complete. 6 mentions across 1 episode found for "Elastic Path".
Oct 6, 2026
Jason ShaftonHOST
That's the frame we'll use today with Brian.
Jason ShaftonHOST
He's the CEO of Elastic Path, a composable commerce platform competing in one of the most crowded markets in tech.
Jason ShaftonHOST
He threw out the playbooks, cut marketing from 13 people to three, and is using AI to fundamentally change the economics of commerce implementation.
Jason ShaftonHOST
Let's get tactical.
Jason ShaftonHOST
Hey, thanks for having me, Jason.
Jason ShaftonHOST
Great to be here.
Jason ShaftonHOST
Yeah, you've had a pretty interesting ride at Elastic Path.
Jason ShaftonHOST
I think you came in to run product five years ago, took over customer success, and then stepped into the CEO seat a year and a half ago, is that right? That's about right, yeah.