Eddie Einhorn

Uh, they're paying like eight grand a week to have their show on that station, but it's got a lot of coverage, that station.

And the way they say that Verne was able to get most of these guys to sort of sign up to this in the first place is a businessman named Eddie Einhorn, and he was running what was called the USFL.

It was like this like secondary league to the NFL that failed quite spectacularly.

But, uh, at the time, you know, he had a little bit of clout because he'd started that up.

It looked like it was gonna be something, and he had a lot of money behind him.

So even if people didn't like or trust Verne or think that he had a good idea, it was almost like, "Well, wait a minute.

This Eddie Einhorn guy's with him, so I wanna attach my sh- ship to him." So that's kinda how they got into that.

But people will say lack of storylines and the TV product kinda killed it.

So many great things.

A, a legendary Hall of Fame owner that the White Sox used to have, and the Rei- Reinsdorf and Eddie Einhorn purchased this team from Bill Veeck-

Yeah

...

President of NBC Sports, Mr...

Well, let's see, President Eddie Einhorn or one of the vice president, Eddie Einhorn.

Jerry Reinsdorf, the other man involved, the big money man.

[crowd cheering] Well, you might as well complete the thought.

Yeah, that was Arthur Watson, the president of NBC Sports, seated next to Eddie Einhorn.

[crowd cheering] Lowenstein.

[crowd cheering] He's walked and grounded out.