Ed Desser
16
MENTIONS
7
EPISODES
6
PODCASTS
Search complete. 16 mentions across 7 episodes found for "Ed Desser".
Oct 27, 2026
Brian BergerHOST
A really interesting show for you this week.
Brian BergerHOST
Ed Desser and John Kosner join me for an in-depth conversation about the evolving sports media landscape.
Brian BergerHOST
We're going to talk about media rights, broadcasting, streaming, advertising, technology.
Brian BergerHOST
fan engagement.
Brian BergerHOST
These guys have decades of experience.
Brian BergerHOST
John Kosner was ESPN senior digital media executive.
Brian BergerHOST
Ed Desser was the NBA senior media executive for 23 years.
Brian BergerHOST
They have a new book out called we're live inside the big business of sports media.
Richard DeitschHOST
Austin, of course, hosts the Sports Media Podcast.
Richard DeitschHOST
Podcast at SBJ just had Ed Desser and John Kozner on who were on this podcast a couple weeks ago.
Richard DeitschHOST
John Lewis, of course, has the Sports Media Watch podcast.
Richard DeitschHOST
John, who's the latest guest before we get out of here?
Abe MadkourHOST
And on this week's SBJ Sports Media Podcast, my colleagues Austin Karp and Josh Carpenter break down Netflix acquisition of World Cup rights in Spain and the ramifications of a potentially expanded 24-team CFP.
Abe MadkourHOST
Also, longtime sports media experts and SBJ contributors Jon Cozener and Ed Desser join the show to talk about their new book, Inside the Big Business of Sports Media.
Abe MadkourHOST
All that and more on the SBJ Sports Media Podcast, available now wherever you get your podcasts.
Abe MadkourHOST
And that is your Morning Buzzcast for Thursday, October 15th.
Josh CarpenterHOST
We'll, we'll see how the World Series fared in a couple weeks on Fox.
Josh CarpenterHOST
Austin, for this week's interview, you spoke with Jon Kozner, Ed Desser.
Josh CarpenterHOST
They've got a book that's out, "Inside the Big Business of Sports Media," a great interview.
Josh CarpenterHOST
Let's take a listen.
Josh CarpenterHOST
[digital effect]
Austin KarpHOST
Well, if you're listening to this podcast, you're into the inside baseball of sports media, and there is a new book hitting shelves and e-readers from two executives with decades of experience in this space.
Austin KarpHOST
I'm talking about Ed Desser and Jon Kozner.
Austin KarpHOST
Their new book, it's called "We're Live: Inside the Big Business of Sports Media," and they are here to talk about the book and some broader issues in the space.
Chad MillmanHOST
Our old buddy Seth Wickersham has a new book out.
Chad MillmanHOST
Two sports media legends, Jon Kozminski, Ed Desser, also have a book coming out all about the sports media business.
Chad MillmanHOST
So we did a show with them just talking about books.
Chad MillmanHOST
All of them have some great stories.
Chad MillmanHOST
Because we are the most literate sports betting podcast in America, we are continuing our very special books episode with another great book, and this one goes big across the entire expanse of the sports media business with two sports media legends as the authors.
Chad MillmanHOST
Ed Desser was at the forefront of turning the Showtime Lakers into a modern media brand, spending more than two decades after that doing the same thing for the NBA from, through the '80s, '90s, early 2000s.
Chad MillmanHOST
He co-authored a new book with John Kosner, who I can say is one of the most forward-thinking execs I've ever worked with.
Chad MillmanHOST
He too helped turn the NBA from a middling league into a global media business before joining ESPN, where he was the man for making ESPN digital the largest sports digital business in the world.
28 MINS LATER
John KosnerGUEST
So, um, I share Ed's concerns, but, uh, it wa- it was neither a surprise to see Bob get into this, nor the aggressive price for what's one of the flagship franchises in the world, I think, the LA Lakers
Chad MillmanHOST
LakersAll right.
Chad MillmanHOST
The book is We're Live: Inside the Big Business of Sports Media by Ed Desser and Jon Kozner, two sports media business legends.
Chad MillmanHOST
Congrats on the book, fellas.
Richard DeitchHOST
Stay here, fellas.
Richard DeitchHOST
Previous podcast before this one, we had Ed.
Richard DeitchHOST
We it's me.
Richard DeitchHOST
I had Ed Desser and John Kozner on the longtime sports television media executives, as well as excellent consultants.
Richard DeitchHOST
They've done a lot of writing for SBJ.
Richard DeitchHOST
They have a new book.