I know rig and turf, and I want to break all that down, but let's talk about the shopping of the franchises and what else you guys entertained and what made you guys settle in on yard gym.

Yeah.

I mean, let's tell yours first.

Absolutely.

Just how I found out about the yard, what kind of set it apart in my mind.

Yeah.

So, um, my background, I started working with first form in, I don't know exactly what the year was.

So I just want to