Direct-to-garment printing
33
MENTIONS
12
EPISODES
11
PODCASTS
Search complete. 33 mentions across 12 episodes found for "Direct-to-garment printing".
Nov 2, 2026
JaredGUEST
They are corny and lame and it sucks.
JaredGUEST
But a friend of ours needed 15 shirts DTG here for 70th birthday party for a family member.
JaredGUEST
It's a friend of mine.
JaredGUEST
I put it with a sales rep.
JaredGUEST
The sales reps going back for she sends these AI slop things.
JaredGUEST
It's like a mock from ChatGPT.
JaredGUEST
Looks kind of like weirdly airbrushed slash digital full color, but I don't care because it's going DTG.
JaredGUEST
And the guy goes, OK, I'm going to send this to my art department.
NateHOST
Right.
NateHOST
So, and so what equipment did I need? I needed a press, right? And so a press and a way to make the design, right? And so there's different ways you could do stuff like that, right? DTF transfers, in-house, you know, stuff like that, DTG, right? And so Um, but I need to press DTG machine, uh, stuff like that.
NateHOST
Right.
NateHOST
Pre-treatment.
Brayden BoakesHOST
DTF.
Brayden BoakesHOST
DTG and DTF.
Brayden BoakesHOST
X-Tool.
Brayden BoakesHOST
X is going to give it to you, Dan.
Dan BushGUEST
We do all kinds of wash tests, different color tests, dye tests, adhesion tests, how quick it absorbs liquid tests, then on to the next level of tests where it's actual decorations sent out to other shops and some of it's done in-house.
Dan BushGUEST
But to make sure that, hey, does this perform well with DTG? Is there any problem?
Jeff SolomonHOST
We're seeing.
Dan BushGUEST
Right.
Jeff SolomonHOST
We love the table concept of getting together like this at the table where everybody has a voice.
Jeff SolomonHOST
And it's similar to what you're doing when you're sending out shirts to a friend and saying, hey, discharge these.
Jeff SolomonHOST
Or, hey, run this on your brother DTG printer.
Jeff SolomonHOST
Because we want to compare it to the Epson DTG printer and see, you know, so that we're sure.
Lizz RiedyGUEST
So again, it's communication because, you know, we, Out there, there is a Rolodex of products in the industry, and it's kind of like reframing that conversation framework of using a question tree.
Lizz RiedyGUEST
So with screen printing, DTF, DTG, and the list goes on and on.
Lizz RiedyGUEST
What is the goal of the program? Who is it for? Who is wearing it? Is it going to be washed 500 times? Sports? You know, who is the client? Is this customer facing? Is it for employees? Event merch? Again, is it something they will wear one time? Or is it something that they are going to wear often? So...
Lizz RiedyGUEST
I kind of want to sprinkle in a little bit of the what's trending because instead of asking, you know, about the trend, what is the decoration that's going to help us get there? So I actually pick fights with trends because everybody always wants to know what's trending, what's trending, all of it.
Byron Baines WalkerGUEST
So basically what I did was I bought this shirt printer and leased it to Archive Duplication Company from Block Club DJs until it was paid off.
Byron Baines WalkerGUEST
So what wound up happening was, by me, I was one of the first DTG printers in the Midwest.
Byron Baines WalkerGUEST
So when I started printing them shirts, everybody was like, oh, my God.
Byron Baines WalkerGUEST
So it was another product.
Byron Baines WalkerGUEST
You got to come find me.
Byron Baines WalkerGUEST
So by the time I stopped printing DTG, I had five machines.
Rachel L. GaryHOST
Okay.
Byron Baines WalkerGUEST
I had five of those machines, embroidery machines, paper printers, wide format printers, all type of printers.
Luis OrellanaGUEST
So it's not screen printing.
Luis OrellanaGUEST
It's not DTG or it's not DTF, OK? It's our proprietary technology.
Luis OrellanaGUEST
So that's direct to garment.
Luis OrellanaGUEST
And what's the other one? Direct to? Direct to garment, direct to film.
William CrabtreeGUEST
I did venture out.
William CrabtreeGUEST
Our DTG took a crap like right as I was leaving for the show.
William CrabtreeGUEST
And it was going to be like four grand to repair it, which I'm still repairing it because the machine's worth like 16 if I sell it.
William CrabtreeGUEST
So we're going to sell the equipment, but I'm done putting money into it.
William CrabtreeGUEST
So that's the big variable is you take that labor out of the equation of having to weed out all of those things.
William CrabtreeGUEST
And then you can also get smaller, detailed prints, more distressed.
William CrabtreeGUEST
You can do other things and other things with it, right? And that's what I needed to wrap my head around of like why I knew I wanted to get away from DTG.
William CrabtreeGUEST
I'm done with DTG.
Adam LandoGUEST
But, um, you know, eventually, you know, got rid of him.
Adam LandoGUEST
Uh, we were doing DTG, and we'd already started doing direct-to-film transfers through another shop, just getting them, like, sourced out and brought in to us.
Adam LandoGUEST
We got rid of the, uh, DTG department.
Adam LandoGUEST
Like, I just kind of systematically got rid of people and almost, like...
Adam LandoGUEST
I almost wanted to start with, like, a clean slate.
Bruce AckermanHOST
Did you get rid of people that... 'Cause it sounds like with the shipping, you know, there wasn't full utilization.
Bruce AckermanHOST
So okay, you know, you're paying full time and everything, but they're, they're half utilized or something.
Bruce AckermanHOST
Sounds like maybe similar on the DTG side maybe.
speaker_0HOST
Who is your customer?
speaker_1HOST
If you cannot articulate exactly who your customer is, the most cutting-edge DTG printing technology in the world will not save you.
speaker_1HOST
You must start with the community.
speaker_1HOST
What are their inside jokes? What specific aesthetic do they naturally gravitate toward? What are they trying to signal to the world about their own identity?
speaker_0HOST
Ah, I see what you mean.
speaker_1HOST
Printful's quality control algorithms and line workers are checking for physical execution.
speaker_1HOST
Did the DTG pre-treatment apply correctly? Did the ink adhere to the fibers? Is the garment structurally sound? They are not art critics.
speaker_1HOST
They're not judging your subjective design choices
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