Diamond-Star Motors
Automobile companyWikipedia
5
MENTIONS
4
EPISODES
4
PODCASTS
Search complete. 5 mentions across 4 episodes found for "Diamond-Star Motors".
Oct 14, 2026
Ken ChesterHOST
By the late 1980s, Mitsubishi and Chrysler went in together.
Ken ChesterHOST
They created a joint venture called Diamond Star Motors, and they built an assembly plant in Normal, Illinois.
Ken ChesterHOST
Brand new, 1988, 1989.
Ken ChesterHOST
The Mitsubishi Eclipse, and there was a Chrysler product that came out of there as well.
Ken ChesterHOST
By the late 1980s, Mitsubishi and Chrysler went in together.
Ken ChesterHOST
They created a joint venture called Diamond-Star Motors, and they built an assembly plant in Normal, Illinois, brand new, 1988, 1989, the Mitsubishi Eclipse, and there was a Chrysler product that came out of there as well, and they did that for about ten, 15 years.
Ken ChesterHOST
Then Mitsubishi bought Chrysler out, and it became their plant, and from there, and this is about 25 years ago, Mitsubishi said, "Okay, we are going to have an initiative called Project America.
Ken ChesterHOST
We are gonna spend one point six billion dollars at this plant developing new products built here for Americans." Would've worked, too, except for a few things that jammed them up.
Jamie ButtersHOST
And if you remember
Richard TruettHOST
Diamond Star Motors, they made the Plymouth Laser and the Eagle Talon, and that was basically a Mitsubishi product.
Richard TruettHOST
They have partnered before.
Richard TruettHOST
Yeah, it's been a while.
JoshHOST
The Galant VR4 not even thought of.
JoshHOST
DSM nowhere on the radar.
JoshHOST
Mitsubishi performance that we know today had not been created.
JoshHOST
But one of the fundamental engineering principles had just become clear.