Delta Dental of Minnesota

Insurance being the top concern of GPs, like that makes total sense because it's all about like how many PPO plans you had to accept.

Are they paying you like super low reimbursement rates? Are you constantly getting pressured every single year from Delta Dental to take even less for what you do? Like totally makes sense why people will be concerned about that.

Orthodontists worrying about corporate DSOPE.

That makes sense to me, too, because most ortho practices do a lot of revenue, right? A lot of them are a lot bigger than the typical general dentist practice.

And she's like, well, my husband works for Google in California.

I mean, we live here, but they have Delta Dental of California, which is a different plan than Delta Dental of Wisconsin.

And when they go to the office that they go to, they just lump them all together.

And she's like, well, Delta Dental in Wisconsin.

She's like, no, I, so she was asking me, of course, like, Do you understand this? I'm like, I totally understand that.

She was complaining that the administrative person is like, you have Delta Dental of Wisconsin.

She's like, no, I don't.

It's Delta Dental of California.

Exactly.

Specific to what they offer, not, not a general insurance website, but Acme corporations, Blue Shield and Kaiser and Delta Dental.

And here's the numbers and here's all the information.

Cool.

We just need to build the program.

So we did some research and discovered Delta dental had a grant program and we are very fortunate.

Well, we were unfortunate to learn that we live in what's called a dental desert.

That's a thing.

I think when we can streamline that and also help patients start to see more and more.

There was a recent study, I think Delta Dental did it.

It's a significant majority of people who understand that oral health and systemic health are connected.

But I think the tangible way of making that connection happen is still really challenging and that's where i think virtual care and teledentistry does a great job of saying like we're going to make it so simple for you to reveal it just like when you go to the doctor and they make a referral for imaging that is a streamlined process from my primary care an mri or to an x-ray we just want to make

I think he has 15 or 20 results to his name.

And to me, it feels very much like the equivalent of what Delta Dental does for Tom Hooper's races in, in the Northeast.

I think, from my understanding, like, that guy, the owner of that company, is a massive fan of the sport, and I think he puts up significant money, or has historically, at those events in, like, this, like, patronage-type model.

Mm.

And yeah, you can network with Delta and each Delta plan is different.

Like, dude, I found out one of the Deltas pays as interest, like Illinois, Delta Dental, Illinois.

I get you ever get like I don't know if you pay attention to this anymore, but I'll get these like five dollar checks from them because they pay interest because it takes them so long to pay you.

I know exactly what you're talking about.

So they can't order, they can't own a Taco Bell or something like that, you know.

Well I just want to cover all the controversial bitching parts and the dentist just can't say anything good about insurance I mean gosh darn Delta Dental Blue Cross Blue Shield I mean they just you know they just they're always protected but I look at insurance I see it from their point of view and that is the fact that if I go out and I get my own I mean the best new patient is word-of-mouth referral I worked on you so you referred me your kids or your neighbors.

Another one is um I'm gonna go do some fancy marketing direct mail a TikTok video whatever and you got to figure you know if you were on Shark Tank first thing they'd ask you I'm the smartest guy on there is Mr.

Wonderful it's always the bald guy have you noticed that it's always the bald guy and he'll say well what was your new patient acquisition cost you'll say oh it's $35 a person well if insurance you sign up for insurance they give you a hundred patients they're kind of getting a volume discount.