Dave Infante

Come on.

Can we circle back to Molson Chorus for a moment? Zoe had a great point about being like, where were they in this summer conversation? And something that I think, you know, Dave Infante brought up the last time he was here was like so much of their marketing just hinges on like creating one small object they hope that goes viral and is available in limited numbers.

And that's just what they keep doing like time after time after time.

And I know resonating online is important, but like, you know, where you also need to sell beer online.

Enjoy

your riblets.

I was reading Dave Infante over at Fingers over the weekend, and he had intimated, you know, for someone like Southern Glazers, this looks like a rounding error, essentially.

Is this a slap on the wrist? Is there some teeth to this?

Isaac, hi.

Hi, the world famous Dave Infante from Fingers is here.

Dave, what's up?

World famous, man.

It is NAB once again.

I think our fellow beer journo, Dave Infante, said that this company has nabbed Fifco USA.

So shout-out to Dave for [laughs] that one.

So the new ownership, but also kind of not totally new people.

Next on the Brewbound Podcast, we talk about Diageo's cuts and a whole lot more with Dave Infante.

[upbeat music] Hello, and welcome to the Brewbound Podcast.

I'm Justin Kendall.

I'm Jessica Infante.

And our esteemed guest...

Hey, it's Dave Infante.

That's usually Zoe's spot.

Yeah.