Contentsquare
Contentsquare is the all-in-one experience intelligence platform designed to be easily used by anyone that cares about digital journeys. With our flexible and scalable platform, you quickly get a deep understanding of your customers’ whole online journey. Our AI-powered insights provide those “ah ha” moments you need to deliver the right digital experiences. You get to work faster and smarter, with the confidence to know what to do next to improve. Leading brands use Contentsquare to grow their business, deliver more customer delight, and move with greater efficiency in a constantly changing world. Our insights optimize the experience on over 1.3 million websites worldwide.www.contentsquare.com
6
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Search complete. 6 mentions across 3 episodes found for "Contentsquare".
Sep 26, 2026
Daniel TorresHOST
Are there any anecdotes of what you've learned about the customer journey that maybe you were not expecting or people would be surprised about? I think,
Kaan AykacGUEST
so we use a tool called Content Square a lot to really look at where people click and then how low they go down and et cetera.
Kaan AykacGUEST
I think it, like I always expected that people don't scroll a lot on the pages, but I was very shocked that in this industry, people basically don't scroll at all.
Kaan AykacGUEST
The top is the king, and if you don't convey everything that you want to there, then the bounce rate is significantly higher.
17 MINS LATER
Kaan AykacGUEST
So I think IoT is too general, but some parts of it definitely make a contribution to it.
Kaan AykacGUEST
Exactly.
Kaan AykacGUEST
Again, to Content Square, we've been recently reviewing our filters on the listing pages.
Kaan AykacGUEST
And the connectivity toggle is actually the biggest conversion driver as a filter, if clicked.
Zoe AshbridgeHOST
Like, it's a bit like chicken and egg situation, isn't it? Like, at what point do the software tools create the tracking? 'Cause, like, I guess, like, Hotjar or, like, content...
Zoe AshbridgeHOST
'Cause it contents, Contentsquare now.
Tori GrayGUEST
Mm-hmm.
Zoe AshbridgeHOST
They could track, like, how a mouse moves and then split potential AIO traffic from probably human or whatever, but that's a big investment for them when this isn't really happening yet, but it probably will.
Zoe AshbridgeHOST
Yeah, yeah.
Tori GrayGUEST
So we can know that after the fact, and maybe we can scrub that out of the data.
Tori GrayGUEST
But when many humans and many agents are doing that, maybe at not such an obnoxious volume, how do we quickly identify that and sort of segment it correctly? You know, these Hotjars and, and Contentsquares of the world don't...
Tori GrayGUEST
That's not what they're for.
AJGUEST
I can do anything with AI.
AJGUEST
And the funniest thing is I even showed some of his work on the Content Square talk.
AJGUEST
So he knows now how to do MCP on top of MCP.
AJGUEST
He's on it.
47 MINS LATER
AJGUEST
I love to produce content.
AJGUEST
I think it's, as a leader, you need to get back to the community.
AJGUEST
And there is something that I had a conversation with the VP from Content Square, and she's the best person ever.
AJGUEST
And I told her, like, as leaders, we need to get back to the community because juniors currently, they're freaking out on AI.