Cadbury World

Mm.

After we had that chat about Cadbury World, someone that night-

No.

I thought you were gonna-

... put a picture in saying, "My partner works at Cadbury World."

World."I thought you were gonna say you got a VIP invite

I know, I can't believe it as well

There are products carrying a heritage name that...

And I've been to the Cadbury world outside Birmingham.

I've met with the managing director there.

I was a bit shocked to see Tablerone in their gift shop because that was a brand that I had always loved.

What's your distinctive advantage? And play on that.

And I often feel when I look across what's going on with Cadbury, that they've lost sight of what the distinctive advantage of traditional Cadbury chocolate is.

When I was at Cadbury World, the most interesting part of my time there was in the museum.

where i was looking at all the old packaging and everything was cadbury dairy milk and five five p or one p or whatever the prices were and then the cocoa powder for the hot chocolate as well and they had an old storefront where you could see what it looked like back in 1860 whatever it was and that was all really well done it was really interesting and then since i've been back i've seen a television show that talked about candy brands in the uk that are no longer there And quite a lot of the show focused on different Cadbury products.

Ed had- Do they still do that? Ed had a...

It still exists, 'cause I was driving somewhere the other day- Oh ... and it said Ca-, uh, to Sophia Bailey's clinic, and it said, "Cadbury World." Oh.

Cadbury World, that's what it's called.

Ed had a school core memory, right? Go on.

And it fell on deaf ears with me.

Keep the change.

I left behind my travel West Midlands bus pass and my free year-round lifetime pass to Cadbury World and moved to the big smoke where pints are 50 pounds and all the chocolate's imported from America.

You know, I still go, I can have a chippy teeth for less than a fiver.

Oh my

Right.

The other day we went to Cadbury World, didn't we?

Oh, we did.

We had a little bit of a family Saturday afternoon at Cadbury World, which you will be able to watch very soon over on my channel.

Yeah, go on.

It was her idea, weren't it?

To go to Cadbury World?

Yes.

And that's it.

Is the punchline of this that threatening them won't work? If you- I can't help recollecting a very, very, um, to me, cataclysmic moment, I don't know if you're gonna get where I'm going with this, with you at Cadbury World.

Yeah.

Well, we were at Cadbury World, 'cause we do like chocolate.

Who doesn't? [instrumental music]

A very warm welcome to our new season of Help My Child Is Anxious, the podcast, with me, Vanessa Feltz, and my child therapist daughter, Saskia.

"If you don't realize that this is the moment, you could, you know, ruin your whole life.

You could end up..." And also, I can't help recollecting a very, very, um, to me, cataclysmic moment.

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Who needs Cadbury World's sweet allure when Razallah's shots are the sugar rush that cricket chaos craves?

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