Bronte Campbell

So today, we are going to explore how to prove demand before you buy the stock and avoid the problem altogether.

Bronte Campbell built Athletica while she was still swimming for Australia.

Four Olympics, three gold medals, which is probably not the standard route into founding an activewear brand.

But what got my attention is that half her range is now showing, even though she's in the early stages, it's showing a sold out, but it's not a supply problem.

Let's not confine it just to swimming.

Kate and Bronte Campbell.

Between them, 12 Olympic medals, seven of them gold.

Welcome to the podcast.

So we talk to a bunch of really great athletes.

We cover a bunch of different sports that appear in Olympic and Paralympic Games.

And then Bronte and I sometimes just chat about a – issue or something that comes up and we give an athlete's perspective on that.

And really, it's just an excuse for us to jump online and talk sport with each other and for Bronte to rib me a bunch of times because that seems to be the theme of the show a little bit.