Bravia

Sony is sitting out the 2027 CES show, I guess that's repetitive, the Consumer Electronics Show, for the first time in more than 60 years, ending a long run of big booths and press conferences as it shifts away from tr- traditional consumer gadgets towards entertainment, gaming, anime, film, music, creator f- and creator-focused tech.

The company's already scaled back last year and later dropped its Honda EV project and the, and handed Bravia TVs to TCL, and it has confirmed that even a possible PlayStation, PlayStation 6 reveal would not happen at the January show.

So everything they said is true, but here's how I take it, because Braden and I have discussed from the home theater, home automation, that kind of stuff has not really been very big at the Consumer Electronics Show, and a lot of...

Like, when the receiver companies jo- uh, JVC, Yamaha, and those guys stopped going, all that stuff is at CEDIA now.

honest.Exactly.

I, I remember at the peak of our show, we had an appointment at Sony, and somebody met us there, and they took us around and showed us all the stuff and, and we said, "Oh, can we take a picture of this?" "Yes, yes, and here's more information on it." That was w- it was a great experience, but it's just not the same anymore.

And for all of the Sony fans in New Zealand who rate Sony as highest reliability and highest satisfaction and put TCL down at average and low, maybe your Sony TV, if it's a Bravia, might actually be a TCL.

Yeah, I agree, but I think there are some specifications that Sony is defining that they will have to build, and the TCL specifications may not match the same because the cost difference is gonna be, uh, very significant.

Sony continues to make consumer electronics like cameras, headphones.

It sold off its iconic Bravia TV division to Chinese manufacturer TCL earlier this year.

The firm sees its future in entertainment and is dividing its attention between movies, music, and of course, games." Now, I say all that to say this.

Usually it was CES that they revealed the logo of the PlayStation 5.

Sony continues to make consumer electronics like cameras and headphones.

It did sell off its iconic Bravia television series to TCL earlier this year.

I think there's going to come a day where they don't manufacture cameras or headphones or other people manufacture them and they just slap the Sony logo on it.

this happened with um with like rca like like your grandparents remember rca your grandparents remember like emerson electronics or whatever and they don't really mean anything now so uh you know what what they do is they just slap it on some like generic ass shit like oh look it's an rca television but not really it's you know an emerson radio but not not really uh the firm sees its future being in entertainment and is dividing its attention between movies music and of course games the playstation brand is the market leader for consoles although it does face stiff competition from nintendo meanwhile the spider-man brand new day movie broke records earlier this year that is true people keep forgetting that uh spider-man is basically a sony thing Like Marvel does get a cut, obviously, because it's their character.

Best advertising campaign ever created.

I love Sony Balls for the Sony Bravia television made in San Francisco, probably 15 years ago.

Stunning.

There will be people listening that know it well.

Gotta put computers.

Sony has stepped back from other consumer tech categories, including TVs, after handing the reins of the Bravia brand over to TCL.

It's still making gaming devices, of course.

The PlayStation division has been expanding into peripherals such as monitors, headphones, and speakers.

Um, yeah, especially when you don't ha- when the one reason you could've been there, your car, is, like, just not gonna be there.

Yeah.

But, uh, you know, handing over the reins of the Bravia brand over to TCL, I didn't even know that was a thing.

Like, that's shocking to me.

Uh, and that, that, I'll, I'll tell you, that bummed me out a little bit seeing those scores.

Well, and these are not the new RGB sets, so they, these are Bravias.

The, uh, one that scored a 78, or sorry, the one that scored a 83 and, uh, two of them scored 83, the R80 and the R90, those are Bravia 8 and Bravia 9s.

And they are not the Mark 2.

service announcement while we're on the subject for 4K.

So I got my, I told everybody I got my Sony Bravia 4K TV.

Now, I'm pretty, I mean, I'm no Riley Bray, but I'm pretty good.

I'm a pretty good little AV audio visual guy when it comes to setting shit up.

And then

I

was like, is it? Why is this saying HDR is unavailable? What the fuck is going on here? And then I learned that I had to go into the HDMI input settings on the Bravia.

and tell the input that it is talking to a 4K compatible player