Boot Barn Holdings, Inc.

I can't.

Even though we did have to say no to Castle's 18th invite to the boot barn.

He really wants Charlie to go to the boot barn here, guys.

20, 29 invites to Zach Bagans' haunted museum.

And the boot barn?

Castle, I'm not going to the haunted museum.

And I'm not going to the damn boot barn, Castle.

Oh, my gosh.

You and I spoke about it in the beginning of the year because I follow Jim Conroy.

When Jim left Boot Barn, it was in the toilet, [laughs] okay? The minute he left, okay? Now, right now, there's 115 new stores for Ross, and they expect that the holiday margin is gonna be an amazing 6 to 7%.

Betsy, you're right.

And I, I think that's, I think that's phenomenal, Jim.

No, you're right, Betsy.

Look, I've been sticking with the TJX forever.

Uh, when I saw Conroy, whom I loved at Boot Barn, come over to Ross, I said, "It's just I don't really like Ross stores." I, I like going to TJX.

I like HomeGoods.

Yeah.

And so I've, last week I spoke, I was the keynote at a conference for a company called Boot Barn, which many people know 'cause it's really big in this country, 700 store managers.

And my first question is, "What do you do?" And, you know, I ki- I make them, I give them some examples and, because the, often the response when you're at a, any kind of event and someone asks you, "What do you do?" Your response is, "Oh, I just work in retail." It, it's usually the first thing they say.

And I-

I, yep, I just, you know.

And I said, "You don't just anything.

You run a multimillion-dollar business that employs dozens of people in, just in your location alone, who serves your local community and contributes..." Boot Barn has incredible ways that they contribute to local communities and fund things like local rodeos and all kinds of work that they do.

Like, so you, you start to, you shift their mind a bit about how to talk about their career.

Yeah, it's kind of a special place.

Because every time I was going there, there was a store called the Boot Barn.

Yeah, yeah.

And I was buying these cowboy boots there.

So a certain number of cowboy boots that I bought at the Boot Barn.

It's

hard to not buy them when they have like, I don't know, 500 different pairs.

Hey guys, welcome back to the Let's Freakin' Rodeo podcast.

This is my boot barn.

Today we have Mr. Brian Twardowski on the podcast.

He is now the arena director for the Ellensburg Rodeo, where we're actually sitting right now.