Bill, what else are you guys doing to share the story of agricultural innovation, not only here at the show, but just throughout the year with Helena?

Yeah, we're attending a lot of different shows.

We've got the Innovation Mobile Learning Center, where we're taking all of the things that we do in Memphis at our laboratory and trying to share that around the country with our mobile innovation lab that we're sitting in today.

Whether it's here at the Farm Progress Show, Commodity Classic, or even local field days.

We've been to North Carolina, Virginia.

We've been in Iowa, Illinois, Indiana.

We're heading to Michigan soon, and then we'll be out in California and beyond.

I was going to say, and that's just here in what, two months?

And he wanted to bring his own guy with him.

Well, it was, yeah, more that, you know, it made his life easier.

I had his back.

There was, it didn't matter, you know, if you had someone who didn't, from the studio, whatever studio wasn't quite up to snuff.

It didn't really matter.

It wasn't a thing, okay? Plus, as I said, there was the trust thing.

It was up and going.

Mm-hmm.

that's...

Well, even about the recording, all that stuff is stuff I already well knew for years already.

It wasn't really about that.

That was already there, which is part of what got me all the way to knowing control room etiquette.

You learn that very quickly or you don't go from your first studio gig.

So that's already.

But more about what not to do in terms of how do you record things like this 60 pieces how do you record a big band what not to do okay how not to get in your own way okay and things like that the the thing with al um A lot of the learning that I took from him was, again, just seeing how to deal with clientele at another higher level of the game, but also how to stay out of the way.

yeah yes and other things yes and

So what was the driving force behind founding Inseparable? Was, was there a gap you identified, uh, that you felt that the advocacy world just simply wasn't addressing?

The really easy answer is my family.

I am the youngest of three, and while I was bouncing all over the country working on campaigns, my older brother, Jack, who was a journalist in Alabama, was suffering with severe mental challenges.

Uh, he was diagnosed as bipolar and, uh, eight years ago, we lost him to suicide after a really long struggle.

And, you know, it was devastating to my family, just like it has been for way too many families in our country.

I met a family that lost a child about the same time as my brother, and they were trying to figure out what they could do with their philanthropy around it.

And, you know, having been in that world for a while, I went on this journey with them, and we interviewed people all over the country that were doing different aspects of the work.

Where do you feel the current political conversation on mental health Is falling short

What's Green Dot, your new venture?

So this is a really cool story, actually.

You probably remember this when we worked in the building over on Beacon Parkway.

Okay.

But I had a company called Insight, which offered Visa debit cards all over the country, and I sold it to a public company called Green Dot back in 2014.

And Green Dot's a really large company.

And actually, the cool story on this, you might find this interesting.

bought the company?

HelloLanding.com. All right, what's Green Dot, your new venture?

So this is a really cool story, actually.

You probably remember this when we worked in the building over on Beacon Parkway.

Okay.

But I had a company called Insight, which offered Visa debit cards all over the country, and I sold it to a public company called Green Dot back in 2014.

And Green Dot's a really large company.

And actually, the cool story on this, you might find this interesting.

bought the company?

Like what got you into the, I'll call it landowner advocacy business model?

For us, it was all about the individual owner, Tim.

We even had a lot of local township governments and borough governments who had a decent amount of acreage and were looking for representation.

They were looking for more than just the legal representation, more of a marketing approach.

We had heard about some other landowner groups being put together in Northeastern Pennsylvania and doing really well.

We kind of took that approach and basically would hold meetings at local voluntary fire department hall, the VFW, wherever, in all these small towns in the rural areas and invite everybody to come out and say, look, let's sign this agreement.

We're going to market you to all these different oil and gas companies.

So does that go into the thesis around building a position?

I know, Bill, you've shot a lot of Pentax cameras, right?

Yeah, I got introduced to the Spotmatic 20 years ago.

My brother bought one and He became obsessed with it and said, yeah, Bill, you need to get this.

And over the years, I sort of built up a small fleet of a bunch of screw mat bodies and lenses, which included the Spotmatic F, a Spotmatic 2, a pair of SPs, one chrome, one black, a pair of SVs, one chrome, one black, all Asahi.

And I have a Model K. i did have for a while i was in came out but i let that system go because i just wasn't using it and not to say it was a bad system it was a great system i just didn't use it and if it's been sitting around for two years it's time to say goodbye yeah and that's what i did so i doubled down on the screw mount system and i've been happy now granted For me, I found with my bodies, they're kind of like a three-season camera system because they do not like winter at all.

okay.

Because you got big hands, right? I got decent-sized hands, like, I don't know, larger than, you know, read into that what you will.

Yeah.