Basecamp
Web development companywww.basecamp.com
58
MENTIONS
38
EPISODES
38
PODCASTS
Search complete. 58 mentions across 38 episodes found for "Basecamp".
Sep 17, 2026
Jason LemkinPANELIST
Companies do get overfunded, boys, and I might be sitting here, I'm like, "This could have been 37...
Jason LemkinPANELIST
Like, I could be like 37 Signals.
Jason LemkinPANELIST
I could be running this.
Jason LemkinPANELIST
I didn't need this f- What the hell did I need this 800 million and a bunch of people running around doing nothing all day long?" I could have run WordPress and Automattic both, side by side, with 80 people, like DHH, and be making 100 million a year and, and n- and who the fuck cares if I'm growing if this is my mission in life? If you're making nine figures a year out of your company and your growth is 5% and you're happy and you're, and you're doing a good deal for the world, you know, screw you, VCs.
Robert GlazerHOST
And when you have to put it uphill...
Robert GlazerHOST
The other one I followed that sort of falls into this is the guys at Basecamp.
Robert GlazerHOST
And I don't know if you've covered them at all.
Robert GlazerHOST
But in 20...
Robert GlazerHOST
Basecamp is a software company.
Robert GlazerHOST
And they've kind of eschewed most...
Robert GlazerHOST
They haven't raised money.
David GellesGUEST
I mean, this is like a very niche interest company that attracts employees, whether it's the CEO or retail workers in the store that are all on board for this cause.
Bruce AckermanHOST
His name's Jason Freed.
Bruce AckermanHOST
Jason Freed started a company called 37 Signals back in the day, which is now called Basecamp.
Bruce AckermanHOST
He wrote a book called Rework, which I highly recommend if you're looking for sort of something against the grain, something that's a little bit different from the usual type of business books called Rework.
Bruce AckermanHOST
We'll link to the full episode down below, but here are some of the main takeaways I think are really, really important, a bit thought-provoking.
James SchramkoHOST
It's expensive noise.
James SchramkoHOST
You know those Basecamp guys, 37 Signals, they talk about noise versus signal.
James SchramkoHOST
Most of the stuff coming in your inbox, most of the DMs you're getting, most of the products that you have and the customers you have, it's noise until you sift through and find something the signal.
James SchramkoHOST
So think of it like finding the diamonds out of the coal.
Taylor HolidayGUEST
I don't know where your sort of experience of the product is right now and the influence on humanity.
Taylor HolidayGUEST
But so David Henson-Hellenweyer, who was DHH, Basecamp, 37 Signals.
Taylor HolidayGUEST
Yep.
Taylor HolidayGUEST
He was on the Lex Framer podcast.
Taylor HolidayHOST
I don't know where your sort of experience of the product is right now and the influence on humanity.
Taylor HolidayHOST
So David Henson-Hellenweyer, who was DHH, Basecamp, 37 Signals, he was on the Lex Friedman podcast.
Taylor HolidayHOST
And if you are an AI – Like, if you experience AI negatively or have had bad experiences or are not optimistic about the future, some of the doomsday scenarios are terrifying.
Taylor HolidayHOST
I would listen to this podcast.
Andrew WicklanderGUEST
I'm a user experience freak and I really appreciate really functional websites that work well and that do what they say they're going to do and are easy to use.
Andrew WicklanderGUEST
And I'm a huge fan of this company in Chicago called 37signals that...
Andrew WicklanderGUEST
It was very, I would say, instrumental in my learning about the ways of the internet.
J. BrownHOST
They have a certain
Andrew WicklanderGUEST
And you've got to expand out of the niches to do that.
Andrew WicklanderGUEST
And so I was...
Andrew WicklanderGUEST
With the combination of the Seth Godin's of the world influencing me and the 37signals guys influencing me, I was like, I think we can make software and be focused on yoga studios.
Andrew WicklanderGUEST
And... we can just work in this niche and it can be big enough for us, for me, because I'm not trying to... provide a big capital return to a bunch of investors.
Gabriel AldazHOST
After reading Into Thin Air, that is one of the last places where I would like to be, to be honest.
Gabriel AldazHOST
Can you start with how you got to Basecamp and what was it like at Basecamp and supporting Joran and his effort, all of that? is a lot to start with, but let's take it from there.
Renata ChlumskaGUEST
Well, I met Joran for the first time early 95.
Renata ChlumskaGUEST
I used to work for the Swedish Sports Federation.
Nate B. JonesHOST
The question is how well the environment supports an agent working at that level in the computer.
Nate B. JonesHOST
Omachi is a Linux desktop assembled by David Heinemeier Hansson, or DHH, who is the original creator of Ruby on Rails and co-owner of 37signals.
Nate B. JonesHOST
It comes with applications, shortcuts, window management, and a visual design already selected.
Nate B. JonesHOST
You get a coherent starting point and ways to change that when you want something different, as I shared at the top in that story about dad.
Asia OrangioHOST
[laughs] I think it's like- Before you even scope out the requirements and build the PRD and like do- like, you could also just throw up some prototypes.
Asia OrangioHOST
Basecamp actually has a book called Shape Up that's a really good read.
Asia OrangioHOST
Mm.
Asia OrangioHOST
And they talk a lot about prototyping their ideas.
28 more episodes mention Basecamp.
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