Axe

It's kind of a hard name to say.

But yeah, here's Zach on Axe Body Spray.

I wear a lot of Axe Body Spray.

But I live in a black neighborhood and it's called Ask Body Spray.

yo happy birthday to zag he turns 57 today i mean people that you know you always have that one kid in school who just drowned himself in axe body spray you know after he got done with the gym after he got done with the recess all that sweat all that must it just drowned himself in axe body spray and it didn't work you know it honestly made it worse But anyway, we've got 15 minutes left of trading lines.

Whether it's hand-to-hand or straight-up roast battle, I can take that fucking bear.

All I need is a bottle of Axe and a lighter and just torch his ass.

Or baseball bat.

Baseball bat was always good.

It's something that you spray on your laundry.

I mean, I feel like Axe Body Spray was a punchline for like 10 years.

Remember that shit? Axe

Body Spray was...

For like 10 years it was a punchline.

Like

it was like the whole week they were like, you smell, and I'm like, this is all I brought.

So I just had to smell like Axe for like a week.

And in 2016, Seventh Generation was acquired by the multinational Unilever for between 6 and $700 million.

The small little hippie business Alan and Jeffrey co-founded is now part of a giant company that owns everything from Lipton Tea to Axe Body Spray.

And even though Alan and Jeffrey were and are very different personalities, one thing they did share was a restless and even rebellious past.

Neither followed the conventional path from college into a steady job.

Him and Greg DeMarco have a brand new podcast, by the way, debuted this week.

Bombers or some shit like that.

Axe Bomber Podcast.

You know what Axe Bomber is? No.

It's Hogan's...

Is it somebody who...

Wait, wait, wait.

Yeah.

I mean, say what you want about Axe.

I kind of understood that.

I understood that

pressure.

And we talked about this.

What's cool about Axe, and I learned this in a presentation the other day, is like y'all were selling, you weren't just like deodorant, you were selling like seduction to young

men.