Artisan

All right, let's go.

His journey is deeply rooted right here in Fort Worth, Texas, a journey that connects the craftsmanship of the Ben Hogan Golf Equipment company, legendary Gene Scheele, Nike's Oven, and now Artisan Golf.

Along the way, Mike's hands have helped create the tools used by some of the greatest players in the world, including Tiger Woods and countless major champions.

But today, I don't wanna talk about the golf clubs.

More than a game, it's a connection.

Mike Taylor, it is so good to be with you again.

Courtney, it's great to have you here today at our facility at Artisan.

I tell you what, I couldn't sleep last night.

The San Francisco Chronicle is reporting that an AI startup is apologizing for its media blitz over the past year, telling businesses out there to stop hiring humans and instead invest in their AI models and chatbots.

This Bay Area company called Artisan is backtracking after they put up a bunch of road signs and other advertisements for months now saying things like, "Hire AI artisans, not humans," or, "AI artisans won't complain about lack of work-life balance." That Silicon Valley firm had been pushing those taglines and that ethos for, uh, about a year now.

But amidst the backlash from humans, uh, who like their jobs and income, the Artisan CEO is now dropping his anti-human push, saying that, quote, "Artisan is a pro-human company," and that their new tagline is, "Be more human." Americans, though, are not buying that AI switcheroo in Silicon Valley.

A Pew Research survey released in August found that seventy-one percent of Americans believe that AI will lead to fewer jobs over the next twenty years, not more.

In the meantime, AI is making stuff more expensive and may just jack up interest rates later this week.

Yeah, there still will be a PS3 required for most jobs.

But I suppose the advantage of this job is we're going to use an app created by brands called Artisan.

We'll take photos on that app.

We'll have a digital record.

Yep.

And this is where the technology has actually become useful now.

And Artisan is a great app.

And again, for people listening, Artisan can be used by builders in terms of remote inspections as well.