Yeah.

Well, and to back up just for a second.

So Stephen and I, I'm a BCABA and we started like way years ago before the insurance mandates, before, you know, the BACB was, you know, really coming in, you know, making its mark.

Right.

Before the switchover.

Before tax.

Before RBT.

But if you have aspiring business owners that you consult with, how do you help them move through some of those avoidance behaviors that they may be putting up that are mental i'm reading this book called the mountain is you and so i think that that's helping me realize like oh these are just fake little barriers that i'm now inventing that don't actually exist

So,

yeah, like looking at the delegation, it's super important to to know what you're doing.

Right.

Yes.

Right.

Start, you know, making voice notes or something about, OK, I'm doing this thing now.

OK, I don't have a process for this.

Like, you know what I mean?

So has growing up always been as scary for kids across the last few decades? Like, were my parents in general as scared of growing up as, let's say, I was?

Well, according to our research, no.

And so we actually were able to get a hold of some really great data from Dr. Pam Keel at Florida State.

And we actually were able to look at college students in their 20s, 30s and 40s.

And we started that first cohort of data collection in 1982, followed the 1992, 2002, and then flash forward 10 years, 92, you know, et cetera, et cetera.

And basically what we found were that millennials start out scared, more scared of growing up than, you know, Gen Xers or the baby boomers.

Like does exposure to aging reduce the fear of aging? I guess is my question.

Yeah, I mean, our data weren't experimental, so we can't 100% speak to that.

Então, o crescimento sempre foi tão assustador para crianças durante as últimas décadas? Tipo, os meus pais, em geral, estavam tão assustados com o crescimento, como, digamos,

eu? Bem, de acordo com a nossa pesquisa, não.

E então, na verdade, fomos capazes de obter alguns dados realmente ótimos do Dr. Pam Keel, da Florida State.

E na verdade, fomos capazes de olhar para alunos de colégio em seus anos 20, 30 e 40.

E nós começamos esse primeiro conjunto de coleta de dados em 1982, seguindo 1992, 2002, e então flash para os 10 anos, 92, etc, etc.

E basicamente o que nós encontramos foi que os milenios começaram a ficar ansiosos, mais ansiosos de crescer do que os Gen Xers ou os Baby Boomers.

mas

isso parece ser a tendência, que, você sabe, quando as pessoas têm mais experiência com a idade, isso simplesmente se torna menos assustador.

Really?

And as I was out working with my first...

I got a job at a company, and I was out on the road doing in-home services and driving many more hours a day than I was even actually able to see clients.

And at this time, the services hadn't moved into the suburbs outside of DC into Northern Virginia, so a lot of providers were having to really travel a lot.

So Steven and I were out on a walk one day, and I've always wanted to open my own clinic of some sort, right? I didn't know exactly what it wanted to look like, but that was always really...

And so we...

Steven s- there...

Quite long, yes.