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Amy Suto

Amy Suto

Bestselling author, freelance memoir ghostwriter, and founder of Sutoscience LLC and the Substack publication Make Writing Your Job.

Jul 7, 2026

4:39
What would you suggest for them?
4:41
Yeah, I actually have a good story about this.
4:43
So I used to do a lot of copywriting.
4:45
And I remember that a few years ago, I went to a comedy show here in San Francisco before I moved here.
4:51
And at the comedy show, they did a live bit on stage where they took somebody's LinkedIn profile and they made a fake landing page for a company that they worked at.
5:00
And when they were generating it with AI, I realized that the copy they were coming up with on the fly with AI was actually pretty good.
5:07
Yeah.
6:32
And what would you, what have you learned then about finding those kinds of clients who need more of a storyteller and more of a creative writer and less of a, I guess, pragmatic or quick repetition or short form? How have you kind of pivoted in how you find your clients and what has changed there?

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