Amber Naismith

They actually screened that original pilot footage for the D23 crowd, which almost nobody has seen.

Producer Amber Naismith, who's worked on Happy Feet and The Lego Movie, talked about coming home to Australia to make the film, saying Bluey has set the bar for Australian content on the global stage.

Brum and Jeffrey confirmed that 3D decision was a deliberate early creative call, not something forced by the format.

They debated 2D versus 3D long before the film was greenlit and landed on 3D for scale and cinematic scope.