The Vita Coco Company, Inc.
The Vita Coco Co Inc is a plant-based functional hydration platform. Its products include Vita Coco Coconut Water, Private Label including coconut water and oil, and Other including Runa, Ever & Ever, and PWR LIFT product offerings, Vita Coco product extensions beyond coconut water, such as Vita Coco Sparkling, coconut milk products, and others. The company has two segments: The Americas segment which comprises of operations in the U.S. and Canada; and The International segment that comprises of operations in Europe, the Middle East, Africa and the Asia Pacific regions. The Americas segment derives maximum revenue. Geographical presence of the company is in United States, United Kingdom and All other countries.www.vitacoco.com
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Search complete. 12 mentions across 8 episodes found for "The Vita Coco Company, Inc.".
Oct 20, 2026
Giovanni GallucciHOST
They nailed it once.
Giovanni GallucciHOST
And then Romeo went and wrote jingles for Hyundai and Vitacoco, which is great for Romeo.
Giovanni GallucciHOST
But Dr. Pepper had the hottest creator in the country singing about their soda and didn't lock in a program.
Giovanni GallucciHOST
One moment, handled perfectly, and no system behind it.
Kelly BennettHOST
I love that.
Kelly BennettHOST
Because so many emerging brand founders listen to this podcast, I would just love, super quick, what made you wanna take the leap to then go from building at a major brand like Vita Coco to saying, "I'm gonna bet on myself.
Kelly BennettHOST
I'm gonna find the best co-founder, and I'm gonna build my own brand this time"?
Aytunc AtabekGUEST
I think you have, you almost have to have it, and I think we got very lucky that Allie had the same desire.
Olly FawcettHOST
Mm
Marisa PosterGUEST
... like, what, um, Vita Coco or-
Olly FawcettHOST
Yeah
Marisa PosterGUEST
... or a boxed water is in.
Mike GHOST
Oh, there you go.
Mike GHOST
And I got a, and I got a Vita Coco ready to go, bro.
Mike GHOST
Vita Coco ready to go.
Mike GHOST
Sponsor is Vita Coco.
Mike GHOST
Uh, speaking of sponsors, if you like the content, like the content, please help us grow our channel.
Mike GHOST
We're trying to hit 200 subscribers by the end of the year.
Eric SchnellGUEST
And it's generally always been in the three decades I've been serving our industry and It's always like three brands come around right at the same time to build a new category.
Eric SchnellGUEST
It was like that 20 years ago with the Coconut Wars between Owen and Zico and Vitacoco.
Eric SchnellGUEST
They all launched like the same year in 2004, all speaking the same language about hydration through natural coconuts, all fighting each other, but then built, you know, a multi-billion dollar category.
Eric SchnellGUEST
It's always like that.
Dan ArthHOST
The chief financial officers of Clorox, beer importer Constellation Brands, and Primo Brands, the company behind Poland Spring, and LaCroix have all cited the rise in trucking costs as a factor that is crimping margins in remarks to investors in recent days.
Dan ArthHOST
We just don't have the driver, said Michael Kirban, co-founder of the coconut water maker Vitacoco, which outsources its U.S. domestic logistics.
Dan ArthHOST
Kerbin said ocean freight rates are also affecting the company since it imports millions of liters of coconut water a year from its factories abroad.
Dan ArthHOST
However, Kerbin said he believes heightened ocean freight rates are probably more temporary in nature because fluctuations of this magnitude have historically been temporary.
DanNARRATOR
The chief financial officers of Clorox, beer importer Constellation Brands, and Primo Brands, the company behind Poland Spring, and LaCroix have all cited the rise in trucking costs as a factor that is crimping margins in remarks to investors in recent days.
DanNARRATOR
We just don't have the driver, said Michael Kirban, co-founder of the coconut water maker Vitacoco, which outsources its U.S. domestic logistics.
DanNARRATOR
Kerbin said ocean freight rates are also affecting the company since it imports millions of liters of coconut water a year from its factories abroad.
DanNARRATOR
However, Kerbin said he believes heightened ocean freight rates are probably more temporary in nature because fluctuations of this magnitude have historically been temporary.
Chris CamilloGUEST
It's, you know, I...
Chris CamilloGUEST
A recent e- a recent example is, I don't know if you know the company Vita Coco.
Chris CamilloGUEST
The, it's, it's the, uh, coconut water company, right? And they're publicly traded, so it's like a pure play.
Chris CamilloGUEST
Very simple pure play company.
Chris CamilloGUEST
I can guarantee you almost.
Chris CamilloGUEST
I- they would be like, "What the hell are you talking about, Chris?" I'd be like, "A viral sound on TikTok.
Chris CamilloGUEST
You don't know what that is?" Well, a, a viral sound one went, went nuts that was, uh, related to Vita Coco, and they ended...
Chris CamilloGUEST
The stock ended up going up, I think, 30 some odd percent on earnings because of a lift in Gen Z traffic to the brand because of that viral sound on TikTok.