The Interpublic Group of Companies
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75
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36
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29
PODCASTS
Search complete. 75 mentions across 36 episodes found for "The Interpublic Group of Companies".
Oct 27, 2026
R/GA’s Tiffany Rolfe on Reinventing an Iconic Agency and the Future of Advertising
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1:12Kerrie FinchHOST
Her career spans culture-defining work, can-lined Grand Prix and titanium wins, and leadership at some of advertising's most celebrated creative companies.
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1:23Kerrie FinchHOST
After 23 years inside IPG, RGA is independent again, with Tiffany helping steer another reinvention at a moment when creativity, technology, and the agency business are all being rewritten.
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1:38Gully FlowersHOST
Tiffany, where are you from? I grew up in
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1:39Kerrie FinchHOST
Oklahoma.
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2:28Gully FlowersHOST
I mean, RGA is obviously one of the most storied, iconic agencies in the world.
G
2:36Gully FlowersHOST
You know, I spent four years at Firstborn and RGA was always sort of the light up on the hill and, you know, always sort of reinventing.
G
2:42Gully FlowersHOST
So what does it feel like going independent again after almost a quarter century inside of IPG?
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2:48Tiffany RolfeGUEST
I think the only way for us to really... move forward and the way we needed to move forward was having a bold change like this.
What the future holds, according to Richard Edelman, a podcast sponsored by Edelman
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22:41Jess RudermanHOST
There you go.
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22:44Jess RudermanHOST
I mean, a lot of people have had really strong opinions, particularly with the Omnicom IPG of it all, of whether it is better to be independent, if it's better to be smaller, if it's better to be bigger, if it's better to have PE backing.
J
22:55Jess RudermanHOST
Where do you stand? I mean, obviously you remain independent, but what are your thoughts on that? And do you see that changing?
R
23:00Richard EdelmanGUEST
So there are probably some independents in the room, a few, any good.
Who will win agency of the week? | Presented by Tatari
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10:46Jack WesterkampHOST
OK, McCann.
J
10:48Jack WesterkampHOST
It was the one IPG agency that survived, that retained its branding coming out of the Omnicom IPG merger.
J
10:56Jack WesterkampHOST
And this role for McCann, between BBDO and McCann, probably the two largest creative agencies in the world right now, And now you have Andres Ordonez is going to be the chairman and global CCO of McCann, thrusting him into a position where he's essentially the most powerful creative leader in the world.
J
11:14Jack WesterkampHOST
He's
Rethinking the Agency Model: An Interview with Michael Farmer, Chairman and CEO, Farmer & Company
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34:24Michael FarmerGUEST
We're going to bring in some Omnicon.
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34:26Michael FarmerGUEST
Some IPG, some Dentsu, you know, we're going to bring in some publicist things just to keep everybody honest.
M
34:34Michael FarmerGUEST
And we'll get a little price competition because that's how they run their business is to get people competing with one another for the carrots.
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34:42Stephen ShawHOST
Well, and I've been through this many times myself, but then there's the creative review, right? Every three or four years where they invite a shootout, get the agencies to spend a lot of money, which is basically loaning money to the client.
17 MINS LATER
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51:59Michael FarmerGUEST
Even though Martin wanted to move in that direction, he didn't move real fast in the direction of taking control.
M
52:05Michael FarmerGUEST
He never wanted to add a lot of overhead at WPP.
M
52:09Michael FarmerGUEST
But Omnicon and IPG are now together.
M
52:12Michael FarmerGUEST
And in Omnicon, WPP has a new CEO.
Your Team Got More Productive. Did Your Business?
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4:34Tony UphoffHOST
In March, its CFO, Joanne Wilson, told analysts the company intends to, quote, move away from time and materials and decouple revenue from headcount, end quote.
T
4:44Tony UphoffHOST
Omnicom, which bought rival company Interpublic, or IPG, expects to end the year with roughly 105,000 people down from about 120,000.
T
4:53Tony UphoffHOST
The cuts are the core of a $1.5 billion annual savings target from the merger, one billion of it from labor.
T
5:03Tony UphoffHOST
Its CFO added that the cuts, quote, really have not impacted client-facing people very much, end quote.
#MediaSnack LIVE: COLA WARS: COKE vs. PEPSI'S MEDIA MOVES
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25:35David IndoHOST
You know what? What the market doesn't need is greater concentration or fewer options.
D
25:40David IndoHOST
You know, that was the concern when Omnicom absorbs IPG, that there would be fewer options for clients to consider.
D
25:48David IndoHOST
I think Accenture Song coming into the marketplace is a good thing.
D
25:52David IndoHOST
So I'm interested to see what their commercial model looks like.
Mike Mallazzo, General Manager at Alephic
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10:24Mike MallazzoGUEST
It's funny you mention that.
M
10:25Mike MallazzoGUEST
I've never really worked in conventional ad agencies, but I did intern in college for an agency called Thunder House, which was a small boutique that was spun out of McCann Ericsson and IPG.
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10:37Mike MallazzoGUEST
It was actually given to my boss as a retirement present, in a sense.
M
10:41Mike MallazzoGUEST
um and he so he's 85 now i interviewed him recently in brand but he actually started his career on madison avenue in 1961 right so he was a 22 year old like fresh account planner um starting his career like exactly in what was season one of mad men
The PR Week: 10.22.2026 - PRWeek Conference special
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34:34speaker_3PANELIST
go.
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34:36Jess RudermanHOST
I mean, a lot of people have had really strong opinions, particularly with the Omnicom IPG of it all, of whether it is better to be independent, if it's better to be smaller, if it's better to be bigger, if it's better to have PE backing.
J
34:47Jess RudermanHOST
Where do you stand? I mean, obviously you remain independent, but what are your thoughts on that? And do you see that changing?
R
34:53Richard EdelmanSOUNDBITE_SPEAKER
So there are probably some independents in the room, a few, any good.
Michael Paradiso - Fractional Chief Marketing Officer (CMO), WSI World
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2:19Michael ParadisoGUEST
At the time, it was called Western International Media.
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2:21Michael ParadisoGUEST
It wound up being incorporated as part of a WPP, I'm sorry, IPG, initiative media.
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2:27Michael ParadisoGUEST
And I just had a, that was a really eye-opening experience, you know, working from a bigger ad agency and then going into kind of a kind of upstart kind of company and uh working on a ton of different clients and you know i had a day you know one day would be working on disney and later that day i'd be working on a small retail casino or retail establishment in the midwest and it was just a great way to learn a lot about media and uh and then an opportunity came up at a company called computer associates here on the island which was a Fortune 500 software company, the first billion-dollar software company.
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3:04Michael ParadisoGUEST
What was attractive for them about me was just my background in working in a lot of different media and different media spaces at the time, even though the world of media didn't yet explode, digital media hadn't come on board, the Internet didn't even happen, it was the early 90s.
Warren Kornblum on Toys R Us From the Brand Stand [017]
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4:14Warren KornblumGUEST
And I wound up in New York because my agency was bought by a company called Bazell Worldwide, which was a multinational in those days.
W
4:23Warren KornblumGUEST
Now it's part of Interpublic.
W
4:25Warren KornblumGUEST
And They brought me to New York, which was great.
W
4:28Warren KornblumGUEST
Obviously, a wonderful life transaction for me.
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