Tealium
Tealium helps companies collect, govern, and enrich their customer data in real-time to power AI initiatives and delight customers in the moments that matter. Tealium’s turnkey integration ecosystem supports more than 1,300 built-in connections from the world’s most prominent technology experts. Tealium’s solutions include a real-time customer data platform (CDP) with intelligent AI data streaming, tag management, and an API hub. Tealium’s data collection, management, and activation capabilities enable enterprises to accelerate operating performance, enhance customer experiences, drive better outcomes, and support global data compliance. Check out our new Substack: https://tealium.substack.com/www.tealium.com
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Search complete. 5 mentions across 4 episodes found for "Tealium".
Oct 15, 2026
Vivek SharmaGUEST
So we're a value add on top of a data set or an API provider you already have.
Vivek SharmaGUEST
So Pega, OfferPop, Keral8, BlueCore, BounceX, you name it, Tealium.
Dan MartellHOST
You're the use case for their data.
Vivek SharmaGUEST
Yeah, we can be really compelling.
speaker_0HOST
For marketers, the bigger signal may be measurement.
speaker_0HOST
OpenAI announced conversion data integrations with Hightouch, Tealium, and LiveRamp, plus support for attribution partners, including AppsFlyer, Triple Whale, Adjust, Rockerbox, Northbeam, and Branch.
speaker_0HOST
It is also developing brand suitability pilots with DoubleVerify and Integral Ad Science.
speaker_0HOST
The commercial implication is straightforward.
Vinicius RodriguesGUEST
We use Braze as our B2C kind of marketing hub, or we use it basically to send our lifecycle comms to our consumer database.
Vinicius RodriguesGUEST
We also use Tealium as our CDP and our tag management system.
Vinicius RodriguesGUEST
And we have some, like I would say, adjacent tools, such as Chili Piper we use for meeting booking, Espera, which is a really cool vendor we use for NAI web chatbot.
Vinicius RodriguesGUEST
We use Optimizely for A-B testing.
Tass BoberHOST
That was, was that how you said it or no? And then I remember Heidi was on your podcast.
Tass BoberHOST
She was CMO at Tealium.
Tass BoberHOST
That's right.
Tass BoberHOST
That's how I knew about Tealium and then got the job there.
Tass BoberHOST
Yeah.
Tass BoberHOST
So that was kind of like my intro.