Screaming Frog

Okay, and then where do we actually go from there? So thinking about SEO as a whole, you really need to be considering making sure you've got the right tools, you know, for best practice.

Your tools that are always the top tools are things like Screaming Frog, RS, and Search Atlas is actually a new one for LLMs.

I'll probably recommend LLMs in a second.

But SEMrush RFs, obviously your classic Google search console is free for everyone, but you really want to use SEMrush RFs if you're looking at that kind of as a whole for just your Google rankings.

There's another version called Collabora online that exists, but I would do it on my own machine in this case.

By the way, something that I haven't mentioned, we can also get the information from Screaming Frog, for instance, when you scrape all the pages and everything.

So it's Screaming Frog, then your analytics tool, then SRM, Azure Majestic, etc.

Sky's the limit.

Indeed, and you also mentioned log files as well.

So this is, I would say, another perspective in doing an audit.

I did both one time for one customer.

The customer actually wanted to get a view from a traditional audit, so using Screaming Frog and everything that is actually available online.

I don't think they fixed the thing with the plus, so if you have a Gmail address, you can add a plus one or a plus two.

And Screaming Frog, if you have a smaller site, under 500 pages, is free to use.

Right.

And I guess, please connect with me.

If you, if you're conducting a full website content audit, that should be taken into account.

And the tool I normally use to help with this is Screaming Frog to take a look at pages that are thin or pages that doesn't look like it's adding as much value.

I'd also look at Google Search Console and just filter it by looking at the lowest performing pages and making a diagnosis from there.

Got you.

So done as regularly as your content audit is done, which could be on a quarterly basis, could be on a, um, twice-a-year basis or an annual basis.

Just, just, just match that criteria.

And, um, Screaming Frog is, is, is the software that, um, you utilize probably most to assist you with this process at the moment.

Yes, Screaming Frog, but I also use, um, Google Search Console.

In the previous activities, you discovered how a search engine crawls the web, and you observe that crawl in practice with a tool such as Screaming Frog.

Crawling is only the first step.

Once a page has been discovered and downloaded, the search engine must decide whether to store it, analyze it, and make it available in its results.

If a page has no incoming link, or is blocked by robots.txt, or returns an error, the visitor never reaches it.

Screaming Frog SEO Spider is a desktop tool that mimics this behavior.

You give it a starting URL and it crawls the site like a search engine would, collecting for each URL its HTTP status code, 200, 301, 404, 5XX, title tags, meta descriptions, headings, canonical tags, and internal links.

This lets you see your site the way a bot sees it.

You will choose a website to analyze.

Use your own site if you have one, or a small to medium public website, a local business, an association, a small e-commerce.

Avoid huge sites, as the free version of Screaming Frog is limited to 500 URLs.

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