Pandium

She is Christina Fleschen.

Christina is the CEO and co-founder of Pandium.

She started her career in tech back in the days when digital transformation meant getting people to move from paper to screen.

Now, her platform lets developers at B2B software companies build integrations between software systems, apps, and databases that work at scale, without having to worry about safety and

Good to have you on Women Disrupting Tech.

Let's start with some background on you.

How did you get to building your current company, Pandium?

Yeah, so I have a little bit of an atypical background for a tech founder.

That's such great insight.

I could talk forever about this, but we've seen, you know, we work with technology partnerships specifically, typically, because of the kind of work that we do at Pandium.

But I've seen so many times companies be like, yeah, like you can handle partnerships.

And it's this sort of like, it's this sort of like just add on thing.

And that can undo months, if not years, if not a lifetime of trust with a partner ecosystem if you're perceived to be a vendor that undercuts the channel.

So if I had to choose one, it would be that governance and rules of engagement and really ensuring that you're protecting the margin and partners that bring you opportunities and not cutting them out of deals.

That is so interesting because as you were saying that, like what's the most important one? Like my mind being my entire career prior to Pandium was like sales engineering, but really post-sales, like immediately post-sales was the final one, which is like, hey, what happens after the deal is done? And that is because like hammer nail situation, right? Like I just, that's the world that I live in, right? And I've seen so many of these relationships spend so long in like the pre sort of papering experience.

And then they start co-selling and they're closing deals, but then like, there is no follow through.