Orangetheory Fitness
Orangetheory Fitness operates a chain of boutique fitness studios offering coach-led group workout classes that combine strength training with heart rate-based interval (cardio) training, tracked via in-studio performance monitors. Its approximately 1,500 studios worldwide offer gym memberships to these signature workouts.www.orangetheory.com
39
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11
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11
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Search complete. 39 mentions across 11 episodes found for "Orangetheory Fitness".
Oct 28, 2026
Tony HillsGUEST
Well, okay.
Tony HillsGUEST
So first and foremost, you know, I always got to say shout out to OTF, man, to the fans and everybody listening, man.
Tony HillsGUEST
This is not a show without you guys.
Tony HillsGUEST
It'd just be four brothers over here talking to nobody.
Linda HurtadoGUEST
Mm-hmm
John R. MilesHOST
... where she was going at the time, and I went to Orangetheory that day, as I always did at that time-
Linda HurtadoGUEST
Mm-hmm
John R. MilesHOST
... with Jay, who's sitting in the back.
Jeremiah MonaghanGUEST
So the heart rate monitors will basically tell you where you're at at every second of the class.
Jeremiah MonaghanGUEST
Um, in that Orangetheory, there's TVs that show it to you if you're not looking at it, 'cause the new ones will basically light up to where your heart rate is at that moment, the performance tracker.
Jeremiah MonaghanGUEST
So it's, it's right there if you need to, but if- your TVs will kind of show you everything that's going on right then.
Jeremiah MonaghanGUEST
And then there's different aspects to what kind of controls that.
Jeremiah MonaghanGUEST
Stress, anxiety, what you put in your body, you know, your daily activities will, will play with your heart rates naturally.
Jeremiah MonaghanGUEST
Uh, at Orangetheory, we try to control that, and that's why we talk about the feeling a little more.
Jeremiah MonaghanGUEST
Like, you wanna go to certain feelings, that challenging but doable feeling where you feel like you can control it for a while, have a conversation with the person next to you, and go on about your day.
Jeremiah MonaghanGUEST
And then you have the uncomfortable feeling where you can...
Ryan ZinkHOST
What started as one trainer's mission to help people live healthier lives eventually became a fitness movement that transformed an industry.
Ryan ZinkHOST
Today on The Sidekick Life, we're joined by Orangetheory founder Ellen Latham, and Brett Ganther, franchise director for Purpose Brands.
Ryan ZinkHOST
We'll dive into the origin story behind Orangetheory, explore why movement is one of the most powerful tools we have to improve our lives, and uncover what it took to really scale a single fitness concept into one of the most successful franchise brands in the world.
Ryan ZinkHOST
We'll also discuss Orangetheory's next chapter as part of Purpose Brands, and how that partnership is shaping the future of boutique fitness.
Ryan ZinkHOST
If you've ever wondered how a personal setback can become a global success story, you're going to love this conversation.
Ryan ZinkHOST
This is The Sidekick Life.
Ryan ZinkHOST
And if you were part of franchising in 2017, 2018, you witnessed one of the most epic growth stories that our industry has ever seen.
Ryan ZinkHOST
And this isn't just in boutique fitness, but this was across all franchising.
Jyesha WrenGUEST
They can, you know, pay, go to a, a, a workout class.
Jyesha WrenGUEST
Maybe they go to Orangetheory.
Jyesha WrenGUEST
You know, i- there are- There are avenues and ways that folks are getting these needs met outside the health system for those who can pay for it.
Jyesha WrenGUEST
Meanwhile, for people who can't afford to pay for it, which is many people in our country, we have huge, you know, wealth gaps in our country.
Zach BusekrusHOST
Maybe this is already about to be shipped, but, uh, this idea, or maybe this exists already and I'm just unaware of it, but there's, there's more and more businesses now offering y- uh, their, their employees these, like, wellness perks, right? Like the...
Zach BusekrusHOST
whe-whether it be sort of credit to Orangetheory or some sort of like, you know, fitness, uh, studio or these, like, wellness hubs, right? Uh, and whatnot.
Zach BusekrusHOST
A-and it seems like just a very, like, natural, like- ... uh, extension of ResortPass credits or, uh, of ResortPass membership or, or, or however it works r- so that, right, [laughs] you know, one, it- it's easier 'cause there's a fitnit, there's a gym, right? In, in, in these resorts.
Zach BusekrusHOST
[laughs] There's, there's spa treatments if, if that's how people define sort of wellness.
Andrew ConradGUEST
"It's too..." You know, because I was, I was only able to really go three days a week 'cause it's too difficult.
Andrew ConradGUEST
Um, then I started doing Orangetheory, um-
Niki SimsHOST
Okay
Andrew ConradGUEST
...
Andrew ConradGUEST
I was taping up my feet and, you know, I'd get, I'd get, uh, friction blisters on, on, on the bottom of my feet from, from running and stuff and, but, you know, you do it.
Andrew ConradGUEST
And so I did it.
Andrew ConradGUEST
And then, um, I kinda aged out of CrossFit, went to Orangetheory, then, uh, I kinda got tired of doing Orangetheory, and then I joined, uh, uh, kind of a global gym in Chicago called FFC, and, uh, got a trainer.
Andrew ConradGUEST
Um, and then, uh, and then I was introduced to, to Barbell Logic around the same time that I started using a trainer at FFC.
Andrew ConradGUEST
"It's too..." You know, because I was, I was only able to really go three days a week 'cause it's too difficult.
Andrew ConradGUEST
Um, then I started doing Orangetheory, um-
Niki SimsHOST
Okay
Andrew ConradGUEST
...
Andrew ConradGUEST
I was taping up my feet and, you know, I'd get, I'd get, uh, friction blisters on, on, on the bottom of my feet from, from running and stuff and, but, you know, you do it.
Andrew ConradGUEST
And so I did it.
Andrew ConradGUEST
And then, um, I kinda aged out of CrossFit, went to Orangetheory, then, uh, I kinda got tired of doing Orangetheory, and then I joined, uh, uh, kind of a global gym in Chicago called FFC, and, uh, got a trainer.
Andrew ConradGUEST
Um, and then, uh, and then I was introduced to, to Barbell Logic around the same time that I started using a trainer at FFC.
Dan UyemuraGUEST
We do some of their front end lead generation, website development, local SEO marketing, um, and CRM tooling.
Dan UyemuraGUEST
You know, it's funny, we built a branded app which allows every gym to have a branded app in the App Store, and we thought nobody would use it, but what we come to find is, like, almost every gym buys it because they actually wanna stand out against Orangetheory.
Dan UyemuraGUEST
Like, this single gym has no way for them to have their own app otherwise-
Tae HeaHOST
Mm
Dan UyemuraGUEST
... and it's really cool for them to be able to say, like, "Oh yeah, we sit next to Orangetheory in the App Store, so we do a branded app." We have a, we have a platform called Train, which was basically an early test of this, uh, app store concept that we're building into PushPress that will l- allow for the mod- this is the, the fix to that one form field that creates, you know, that solves everything for everyone, is building modular apps.
Dan UyemuraGUEST
You know, may or may not come with a price tag, but extend the functionality of PushPress in a very specific way.
Tae HeaHOST
You mentioned the customer support being such an important part of even the early days.
Brian BogertGUEST
I'd hire a trainer.
Brian BogertGUEST
I'd go to Orangetheory.
Brian BogertGUEST
I'd get into a cycle bar.
Brian BogertGUEST
I'd just change the tactic or the strategy to keep my body fit.
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