Lovehoney

Including adult brands.

Including adult brands like Love Honey.

If anyone doesn't know Love Honey, I didn't really know Love Honey either.

Sex toys.

So I'm sitting at the table, minding my own business.

Did you win? All of a sudden, somebody on stage, the MC starts saying, oh, we're going to do our next Love Honey giveaway.

And it's a box of self-pleasure sex toys.

And I just looked and I thought, she is going to say my name.

Und dann gibt es auch natürlich welche, die eine Kombi haben.

Also ich habe nämlich mal mein Pflichtpraktikum, Marketingpflichtpraktikum, habe ich bei Love Honey gemacht und die haben ja auch Romanizer und so.

Also ganz viele Sexspielzeuge, das ist auch richtig cute.

Wie sieht deine so aus? Ich habe einen, der saugt.

I think some of them were various toys or tools that he had used.

I think he said that he got some things from Love Honey and that all of this apparently was my wildest fantasy apparently he only did it because I wanted him to and he bought the equipment and some sort of like electronic device type thing I think he's mentioned to somebody that he's used and some very large things and again I found I found a and I know this sounds crazy but We had like a wardrobe that was so deep and it went like this and it went like that in an L shape.

And it went from floor to ceiling.

And once he had gone, I cleared out a load of stuff.

And this is the one I just sort of throw into the mix, mostly just to make you awkward, George.

So finally, online adult store Love Honey has launched Menopulse.

It is a clitoral stimulation device that they are saying is to assist with menopause symptoms.

The device is now for sale in more than 250 boot stores in the UK.

But it also raises the question, are we witnessing a genuine transformation in women's health care or simply a shifting of the responsibility and the cost onto women themselves? So, George, what do you make of this move towards consumer-directed health care?

So first of all, I have to say, Louise, in our last Hot Topics, we managed to get Grindr into the discussion.

But today we're really up the ante with Love Honey.

So for those of you who don't watch late night commercial TV, you may not have seen the Love Honey ads.

Bad Dragon's a good one.

I think it was, like, Lovehoney or one of those reached out to me, but that was way back.

I never did the ad.

I think it would need to be comedically funny for me.

Is it really that common? Yes, absolutely.

According to a survey by sex toy brand Love Honey in 2023, reported on by the Huffington Post, 53% of the 2,000 people questioned had already slept with an ex.

They put it down to sexual compatibility.

And it doesn't always stop at sex.

New platforms are also emerging to help organizations manage the costs and policy compliance of their AI implementations.

Finally, brands are launching creative experiential campaigns, like Lovehoney's, D&D, Getaways, to engage consumers by addressing digital over-reliance.

Amazon's advertising arm outpaces retail growth.

Amazon's advertising business has demonstrated significant expansion, growing by 26% and exceeding the growth rate of its traditional online retail operations.

This addresses significant concerns regarding AI accuracy, as some models have been found to incorrectly cite sources in over 60% of queries in tests, making such governance tools critical for reliable enterprise AI adoption.

Brands innovate experiential campaigns to counter screen time.

Lovehoney has launched its DND campaign, partnering with Into the Wild Escapes to offer off-grid cabin stays that incentivize couples to reduce their screen time.

Guests receive discounts proportionate to how much they lower their screen usage, with couples who halve their scrolling staying for free.

You've absolutely got that right.

I, I, I know my Love Honey emails.

[laughs]

You do.