HydraPak

Two, we're gonna do our own quick recap talking about Chicago, and last but not least, we're gonna talk about the water refill stations.

One of our staff members, Fede, who ran the Chicago Marathon using a handheld bottle, his bib had been provided by HydraPak, who had partnered with Culligan to offer four refill stations for water, and they're doing that, as I said, as a pilot program to see how the response is, how all that could work in the future, with the goal of being more sustainable.

So last but not least, Ryan, let's tackle the topic of the refill stations.

I was in contact with the Chicago Marathon Event Management, and they gave me some numbers.

They had tall, bright Culligan refill station flags positioned just ahead of the traditional Gatorade and water tables.

So how did it go for Fede?

Yeah, so Fede, like we said, he was running with HydraPak, and he was using a HydraPak soft flask with a hand strap.

And he said that it was actually pretty efficient.

Anyway, she was giving me, uh, trouble about that.

But then she was like, "Look, HydraPak possibly would be interested in working with you at the New York City Marathon, and maybe we'll get some custom Believe in the Run bottles from HydraPak that we'll be able to give out at our shakeout run." And then there's gonna be five water stations like this at the, uh, New York City Marathon.

Okay.

So you'd be able to run up, fill up your bottle, keep it with you, and go, which is great, especially if you like the carbs, like the salty carbs and stuff that we like, that you can put into the bottle.

Mm-hmm

... that stuff in an easy way.

So I'm for it, especially if HydraPak's gonna give our fans some, uh, bottles to use.

Are you gonna do it, Meg?

What I'm doing now, because I've learned, is saying, "Could you please send me a photo of your hydration reservoir? And if there's any branding on it, make sure you include that in the picture so I can see what could be the problem." And what I'm finding is everybody calls any reservoir, any hydration bladder, they call it CamelBak.

They say, "Oh, my CamelBak," but what they mean is my HydraPak or my SkillCraft bag, or you name it, 100 other brands.

[laughs]

Yeah.

I mean, honestly, there's a lot of them.

I mean, there are a few bigger players, so CamelBak obviously with the brand recognition.

Uh, there's a company called HydraPak, which is actually near where I'm based.

Uh, I'm based in Alameda, California, and they're over, uh, in Oakland.