Future plc

I think that's going to be really interesting.

What is future PLC going to do? What is future PLC going to do? They have no future.

What do you mean? Well, because they're always doing like, you know, top 40 women on TV or whatever.

Like there will, you know, who knows what top 40 women there will be.

Dave.

I better call them back.

What I also didn't get invited to is, and I never was when I worked for Future PLC for their Broadcasting Plus Cable group, was the Hall of Fame Awards, which was during the lifespan of a 93-year-old trade publication, Broadcasting and Cable, a fairly interesting event voted on by the editors of Broadcasting and Cable who were very much in touch with the Broadcasting and Cable industry.

Yeah, who saw that coming? They covered the business and they actually talked to the people in the business about the business.

I can't speak too much about certainly sort of some of the specific deals or monetization practices we have in place.

You could take a look at like Future PLC.

They've published a lot or talked a lot about this.

So you could take a look at their, I believe their Q4 earnings call, their investor call was really illuminating and really interesting.

So yeah, like quite a lot of gaming magazines.

Is Edge a future publishing? Edge is a

future, yeah.

Yeah, lovely posters of Edge on the wall in the office if I go in.

I was just fully, fully into that.

That's how I got into games media, was I was an avid reader of Edge, and I pitched an idea for a magazine to Future Publishing, the parent company of Edge.

Um, and I wrote to them.

I had an idea for a games magazine that would essentially be Record Collector except for video games.

Albeit, being on the hunt, on the chase was something that I really enjoyed, and that's not dissimilar to sales, quite frankly.

So from there I went into Future publishing.

I actually found this, this company myself.

I didn't know what Future publishing was, but I knew that sales and the commercial understanding of the newspaper and magazines business was something that I would have to do.

That is how I ended up in media sales.

I did that for 10 years.

Use your talents.

You could be really, really good at this business, but you need to be laser-focused on it." And I think, you know, when I look at Claire, how long has she been there now? Her career has been, I mean, sh- it's one of the longest careers in our industry, so that was really good advice.

One of the few occasions where a mini has had to be recovered.

And this was back when I was working at Future Publishing and we had a workshop about 20 miles from my house.

So they recovered me back to the workshop so that I could leave the car there, jump in my trusty Ibiza and go home.

This is about one in the morning and it was minus seven.